Niche map · creator education · October 2026

Creator education: the full numbers

Niche map for Hafu's new channel · 2026-10-27

Short version Plan

TL;DR

17k creator-niche videos from 10k channels, 50k comments, and the YouTube channels of 48k commenters were checked.
Where established creators comment (first 100 commenters per video, share running a 10k+ channel; niche 5.3%): packaging 13.3%, strategy breakdowns 8.8%, creator stories 8.6%, creator-economy 8.0%. Fewest, outside the lanes you ruled out (faceless/MMO 2.1% is lowest overall): AI tools for creators 2.4%, Content marketing for businesses 2.5%, AI debate & experiments 2.5%, Storytelling & scripting 3.0%.
A handful of MrBeast videos pull in big creators: 32 of 269 sampled videos are about him and hold 28% of the 100k+ commenters, 72% of those on 7 videos. Without MrBeast videos and YouTube's own uploads, the lanes that clearly stay above average are Packaging & ideas (12.5%), Creator journey & lessons (6.4%) (average 4.4%); creator-economy essays are above average but not clearly (6.6%; YouTube's own uploads, mostly Creator Roundups, were 8 of its 13 sampled videos).
Your behind-the-scenes theme is about average: a typical build-in-public upload gets 1.01x its channel's usual (likely 0.95-1.19; niche 1.03x); its 10k+ commenter share is 5.8%, and 3.9% without the MrBeast behind-the-scenes videos (average without MrBeast and YouTube's own videos 4.4%). The business topic shows no lift (0.91x, 0.80-1.04).
Packaging draws the most established creators but sits clearly below the niche's usual: a typical packaging upload gets 0.70x (0.53-0.87). Teach it inside stories.
The AI anger is at AI slop: 120 of 140 negative-AI phrases in the comments are "AI slop", 61% of them on 3 videos. AI tools and AI debate draw few established creators.
No title move clearly helps (niche-titled uploads of the last ~11 months, per channel). AI in the title: 0.96x vs a niche usual of 1.03x; inside the same channel 0.88x (0.79-0.98) counting every channel with both kinds, 1.04x (0.90-1.14) when each side needs 2+ uploads: no gain, possibly a small loss. MrBeast 1.16x (0.97-1.52).
Newcomers get through: 21 channels based in the US, UK, Canada, Australia, Ireland or New Zealand and created since 2024 have a 100k+ long-form in strategy, creator-economy, journey or behind-the-scenes lanes. Two of the best-known strategist channels are quiet: Film Booth (last long-form 2024-04-17), Paddy Galloway (last long-form 2022-08-06).
Reference channels you named (first 100 commenters of 3 videos each, share running 100k+ channels): Colin and Samir 4.4% (13 people); Jon Youshaei 3.7% (11 people); The Futur (Chris Do) 1.4% (4 people); Dan Koe 0.3% (1 people). Differences of a few people are noise.

17k

niche videos labeled into lanes

10k

channels

50k

comments read

48k

commenter channels checked

reference channels, last ~200 uploads each

2026-10-27

pulled

The niche map: 23 lanes

30k titles were read and sorted into 24 lanes by labeling agents (non-niche titles dropped). 'Typical upload' = each channel's median for the lane, then the median across channels (range = where it likely lands), over niche-titled long-forms among each creator channel's latest 50 uploads, 2 weeks to about 11 months old (14k long-forms from 1.7k channels; dates on channel pages are YouTube's relative '3 months ago' text, so ages are approximate). 91% of rows were sorted into lanes by a model trained on the agent labels (cross-checked accuracy 0.74). Niche usual: 1.03x. 'Commenters 10k+' = share of the first 100 commenters per sampled video (5-14 videos per lane) running a 10,000+ subscriber channel; niche 5.3%.

Where your audience is vs what holds up

Right = more commenters who run a 10k+ subscriber channel. Up = a typical upload in the lane beats its own channel's usual views (flops included). Dashed lines = medians across lanes. Top right is where you want to be.

Lane	Family	Videos found	Channels	Recent long-form median (search)	Typical long-form upload	vs channel's usual	Under half	Typical Short	Top-5 channel share	Commenters 10k+	Commenters 100k+	For you
Beginner growth tips Generic how-to-grow for new/small channels: start a channel, first 100/1000 subs, N tips, beginner mistakes, algorithm/C	Growth & strategy	3.3k	2.0k	17k	9.7k	1.0x 0.97-1.03	19%	4.1k	23%	6.9% 4.1-10.2%	2.6%	Skip: the audience you ruled out
Short-form & social growth Growing on Shorts, TikTok, Reels or Instagram: going viral on short form, shorts algorithm, hashtags, posting and upload	Growth & strategy	717	469	31k	16k	1.11x 1.03-1.20	19%	10k	17%	3.3% 2.4-4.2%	0.9%	Few established creators comment: skip as a format
Strategy breakdowns Analysis of why a NAMED channel, video, series or creator works (case studies, 'how X beat the algorithm'), virality sci	Growth & strategy	504	404	612	22k	0.98x 0.85-1.16	21%	4.5k	57%	8.8% 5.2-13.4%	5.1%	Workable with a strong angle
Filmmaking, editing & on-camera Camera technique, cinematic shots, editing tutorials and software, gear, lighting, audio, studio setup, talking-head fra	Craft	831	545	74k	23k	1.03x 0.95-1.10	20%	7.0k	17%	5.3% 3.6-7.2%	2.6%	Workable with a strong angle
Packaging & ideas Titles, thumbnails, CTR craft and finding video ideas: thumbnail tutorials and breakdowns, title formulas, idea lists.	Craft	774	584	625	7.5k	0.7x 0.53-0.87	39%	2.2k	41%	13.3% 8.7-17.8%	6.0%	Your audience, but uploads run below the niche's usual: use inside a story
Storytelling & scripting Hooks, intros, story structure, scriptwriting for video, writing funnier/descriptively, pacing for retention.	Craft	436	336	2.9k	16k	1.14x 0.92-1.29	18%	3.1k	37%	3.0% 1.9-3.9%	1.6%	Few established creators comment: skip as a format
Workflow & systems Content systems, Notion/content calendars, time management, production and post pipelines, process over headcount.	Craft	284	225	3.4k	6.5k	0.69x 0.62-1.13	24%	1.6k	62%	5.4% 3.2-7.8%	2.1%	Workable with a strong angle
AI debate & experiments AI as the subject: will AI replace creators, AI and the creator economy, 'I let ChatGPT run my channel' stunts, comedic	AI	351	319	78k	12k	0.86x 0.74-1.02	27%	1.6k	40%	2.5% 1.4-3.9%	1.6%	Few established creators comment: skip as a format
AI tools for creators Tutorials and roundups of AI tools for a creator task: AI editing, thumbnails, scripts, video generation, motion graphic	AI	1.1k	791	38k	11k	0.93x 0.84-1.00	26%	3.3k	29%	2.4% 0.8-3.8%	0.8%	Few established creators comment: skip as a format
Content marketing for businesses Video and social strategy for companies, marketers and small-business owners: B2B video, creator-led brand content, agen	Business & money	466	372	2.6k	7.0k	0.86x 0.70-1.08	22%	828	35%	2.5% 1.6-3.4%	0.8%	Few established creators comment: skip as a format
Creator business & media company Running and scaling a creator business: revenue streams beyond ads, brand deals, products, hiring editors and teams, pri	Business & money	599	463	1.5k	10k	0.91x 0.80-1.04	31%	3.3k	67%	5.0% 2.5-7.8%	2.1%	Workable with a strong angle
Faceless, automation & MMO Faceless, cash-cow and automation channels, copy-paste/reupload schemes, AI faceless recipes, '$X/month without filming'	Business & money	1.5k	936	48k	12k	1.08x 1.00-1.17	20%	3.0k	24%	2.1% 1.2-3.1%	1.0%	Skip: the audience you ruled out
Income reveals An earnings number is the premise: what YouTube paid me, pay per 1M views, how much creators make, richest-YouTuber list	Business & money	449	394	12k	14k	1.31x 1.01-1.52	14%	9.4k	56%	4.9% 2.3-8.0%	2.8%	Workable with a strong angle
One-person business & personal brand Solopreneur and one-person-business philosophy, personal branding, writing online, leverage; Dan Koe / GaryVee register	Business & money	856	523	20k	12k	1.01x 0.85-1.15	23%	1.9k	48%	3.5% 1.7-5.6%	1.6%	Fewer established creators than average: only with a strong angle
Creativity & creative process Creativity talks, an artist's creative process, taste, Rick Rubin / The Creative Act, creative confidence and living a c	Mind & creativity	653	535	4.0k	19k	0.91x 0.72-1.13	20%	2.6k	43%	5.3% 2.3-9.1%	3.7%	Workable with a strong angle
Creator psychology Burnout, motivation, comparison, mental health of creators, why creators quit or stop (as essay or advice), consistency	Mind & creativity	393	363	2.6k	8.7k	1.0x 0.74-1.33	26%	5.0k	33%	3.0% 1.4-4.9%	1.5%	Few established creators comment: skip as a format
Build in public & BTS Documenting a channel or company as it grows: Day N series, 0-to-1M runs, X-day channel experiments, a week running the	People & stories	489	403	10k	22k	1.01x 0.95-1.19	16%	7.8k	46%	5.8% 3.0-9.0%	4.0%	Workable with a strong angle
Creator journey & lessons A creator telling their OWN path in retrospect: how I grew to X, reality of my career, lessons from N years, is it worth	People & stories	329	293	20k	13k	0.98x 0.81-1.06	23%	2.2k	58%	6.4% 5.1-7.9%	3.5%	Core: your audience, holds its own (audience read less certain)
Creator stories & YouTube history A third party narrating a creator's rise (Story of MrBeast, Full Story of TommyInnit) or the history of YouTube and plat	People & stories	292	252	344	66k	1.07x 0.88-1.36	18%	20k	82%	8.6% 4.0-14.2%	6.8%	Workable with a strong angle
Interviews & podcasts Long-form conversations, podcasts, panels and roundtables with creators, strategists or platform execs, and clips cut fr	People & stories	1.3k	869	15k	39k	0.97x 0.91-1.00	23%	4.4k	37%	6.5% 2.3-11.6%	4.7%	Workable with a strong angle
Channel announcements & milestones A creator's own post to their audience: I'm quitting, hiatus or return, subscriber-milestone specials, 'I hit 1000 subs'	Industry & culture	344	334	63k	32k	1.05x 0.90-1.21	15%	7.3k	42%	4.3% 1.4-8.5%	3.4%	Fewer established creators than average: only with a strong angle
Creator drama & culture Scandals, lies exposed, cancellations, feuds, fake-income exposes, 'dark side of YouTube', satire of YouTuber tropes.	Industry & culture	320	256	255k	215k	1.1x 1.00-1.19	15%	20k	36%	4.9% 1.1-11.5%	4.0%	Workable with a strong angle
Creator-economy & platform news Industry trends and analysis, state of the creator economy, platform feature/policy/monetization updates, 'YouTube is dy	Industry & culture	1.1k	746	21k	15k	1.08x 0.99-1.16	19%	9.8k	60%	8.0% 5.6-10.5%	3.1%	Workable with a strong angle

Where the creators with real channels comment

For every sampled video, the first 100 comments in YouTube's relevance order were taken with each commenter's channel id, and every commenter channel was looked up (48k channels). Relevance order lifts bigger channels (on these videos the first 100 commenters hold more 10k+ channels than the next 100), so every row uses the same depth. This measures commenters, not viewers; compare rows, do not read one as "x% of the audience are creators". Business owners without a channel cannot show up here. Hidden subscriber counts are left out.

Reference channels (first 100 commenters on each of their 3 most-viewed long-forms of the last year)

Channel	Role	You named it	Subs	Commenters checked	10k+ channels	100k+ channels	100k+ count
Roberto Blake	contrast		643k	151	23%	6%	9
Creator Science (Jay Clouse)	target		145k	156	18%	7%	11
Colin and Samir	target	named	1.6M	297	10%	4%	13
Vanessa Lau	adjacent		1.0M	265	9%	3%	8
Jon Youshaei	target	named	818k	296	7%	4%	11
Kallaway	target		478k	299	7%	1%	4
Think Media	contrast		3.5M	299	7%	2%	5
Casey Neistat	target		12.7M	300	6%	2%	5
Alex Hormozi	adjacent		4.6M	294	6%	2%	7
GaryVee	adjacent		4.9M	263	6%	2%	5
Peter McKinnon	target		6.1M	297	6%	1%	4
vidIQ	contrast		2.5M	296	5%	2%	5
Matt D'Avella	target		4.0M	299	4%	3%	9
Ali Abdaal	adjacent		6.7M	295	4%	1%	4
Matt Wolfe	adjacent		1.0M	298	4%	2%	5
Charlie Chang	adjacent		1.5M	279	4%	2%	5
The Futur	target	stands in for Chris Do (his own channel has 2 long-forms)	2.8M	284	4%	1%	4
Jenny Hoyos	target		12.4M	293	4%	2%	5
Riley Brown	adjacent		306k	297	3%	2%	5
Iman Gadzhi	contrast		6.3M	296	3%	2%	5
My First Million	adjacent		967k	296	3%	2%	6
Greg Isenberg	adjacent		734k	298	3%	1%	3
Codie Sanchez	adjacent		2.3M	293	2%	1%	3
Dan Martell	adjacent		3.1M	296	2%	0%	1
Dan Koe	adjacent	named (format)	1.4M	297	2%	0%	1
The Diary Of A CEO	adjacent		20.9M	298	2%	1%	3
Sahil Bloom	adjacent		63k	247	2%	0%	1

Lanes

Lane	Videos	Commenters	vs all lanes (5.3%)	10k+	100k+ (niche 2.9%)	10k+ count	MrBeast videos	10k+ without MrBeast and YouTube-official videos (avg 4.4%)	100k+ without them (avg 2.3%)
Packaging & ideas	12	1.2k	clearly above average	13.3% (8.7-17.8)	6.0% (69)	154	0	12.5%	5.8%
Strategy breakdowns	14	1.4k	about average or unclear	8.8% (5.2-13.4)	5.1% (71)	122	10	7.1%	4.8%
Creator stories & YouTube history	10	994	about average or unclear	8.6% (4.0-14.2)	6.8% (68)	85	2	5.3%	3.5%
Creator-economy & platform news	13	1.3k	about average or unclear	8.0% (5.6-10.5)	3.1% (40)	104	0	6.6%	5.0%
Beginner growth tips	12	1.2k	about average or unclear	6.9% (4.1-10.2)	2.6% (31)	82	0	5.9%	2.6%
Interviews & podcasts	11	1.0k	about average or unclear	6.5% (2.3-11.6)	4.7% (49)	67	5	2.0%	1.5%
Creator journey & lessons	8	794	above average, wide range	6.4% (5.1-7.9)	3.5% (28)	51	0	6.4%	3.5%
Build in public & BTS	11	1.1k	about average or unclear	5.8% (3.0-9.0)	4.0% (43)	63	5	3.9%	2.0%
Workflow & systems	9	812	about average or unclear	5.4% (3.2-7.8)	2.1% (17)	44	0	5.4%	2.1%
Filmmaking, editing & on-camera	14	1.3k	about average or unclear	5.3% (3.6-7.2)	2.6% (34)	70	0	5.3%	2.6%
Creativity & creative process	11	895	about average or unclear	5.3% (2.3-9.1)	3.7% (33)	47	0	5.3%	3.7%
Creator business & media company	13	1.2k	about average or unclear	5.0% (2.5-7.8)	2.1% (26)	61	0	4.0%	2.0%
Income reveals	12	1.2k	about average or unclear	4.9% (2.3-8.0)	2.8% (32)	57	3	4.2%	1.9%
Creator drama & culture	13	1.3k	about average or unclear	4.9% (1.1-11.5)	4.0% (51)	63	4	2.0%	1.3%
Channel announcements & milestones	10	988	about average or unclear	4.3% (1.4-8.5)	3.4% (34)	42	0	4.3%	3.4%
One-person business & personal brand	9	897	about average or unclear	3.5% (1.7-5.6)	1.6% (14)	31	0	3.5%	1.6%
Short-form & social growth	13	1.3k	clearly below average	3.3% (2.4-4.2)	0.9% (12)	42	0	3.3%	0.9%
Creator psychology	11	1.1k	clearly below average	3.0% (1.4-4.9)	1.5% (16)	33	0	3.0%	1.5%
Storytelling & scripting	11	1.0k	clearly below average	3.0% (1.9-3.9)	1.6% (16)	30	0	3.0%	1.6%
AI debate & experiments	14	1.3k	clearly below average	2.5% (1.4-3.9)	1.6% (21)	34	0	2.5%	1.6%
Content marketing for businesses	10	883	clearly below average	2.5% (1.6-3.4)	0.8% (7)	22	0	2.5%	0.8%
AI tools for creators	5	494	clearly below average	2.4% (0.8-3.8)	0.8% (4)	12	0	2.4%	0.8%
Faceless, automation & MMO	12	1.2k	clearly below average	2.1% (1.2-3.1)	1.0% (12)	25	0	2.1%	1.0%

MrBeast effect: 32 of 269 sampled lane videos are about MrBeast; they hold 12% of checked commenters but 21% of the 10k+ and 28% of the 100k+ ones, 72% of those on 7 videos (16 of the 32 are at or below the niche rate). YouTube's own uploads (Creator Roundups and similar, 13 videos) also draw many creators. Lanes that clearly stay above average without MrBeast videos and YouTube's own uploads: Packaging & ideas, Creator journey & lessons. The "without" columns exclude both.

Lanes carried by one video

Creator stories & YouTube history: 31 of 85 10k+ commenters from one video; without it 6.0%
Interviews & podcasts: 27 of 67 10k+ commenters from one video; without it 4.3%
Build in public & BTS: 19 of 63 10k+ commenters from one video; without it 4.5%
Creativity & creative process: 19 of 47 10k+ commenters from one video; without it 3.5%
Creator drama & culture: 40 of 63 10k+ commenters from one video; without it 1.9%
Channel announcements & milestones: 21 of 42 10k+ commenters from one video; without it 2.4%
One-person business & personal brand: 10 of 31 10k+ commenters from one video; without it 2.6%
Creator psychology: 11 of 33 10k+ commenters from one video; without it 2.2%
AI tools for creators: 4 of 12 10k+ commenters from one video; without it 2.0%

The channels whose audience you want

30 channels, their latest ~200 long-forms with exact stats (4.9k videos). Median and ratios use long-forms posted 14-548 days ago; members-only uploads (0 public views) are left out. Roles: target = the audience you named or the same crowd; adjacent = business / solo / AI crowd; contrast = beginner or make-money crowd.

Channel	Role	Subs	Long-forms in window	Median views	Per month	Median minutes	Likes per 1k views	Newest upload
The Diary Of A CEO	adjacent	20.9M	153	3.6M	8.7	115.9	22.0	2026-10-26
Casey Neistat	target	12.7M	28	1.2M	1.8	8.1	40.7	2026-10-20
Jenny Hoyos	target	12.4M	27	867k	1.6	8.2	3.7	2026-10-25
Ali Abdaal	adjacent	6.7M	68	202k	3.9	25.2	26.1	2026-10-26
Iman Gadzhi	contrast	6.3M	39	300k	2.3	19.6	35.3	2026-10-21
Peter McKinnon	target	6.1M	60	249k	3.5	15.3	27.7	2026-10-19
GaryVee	adjacent	4.9M	126	58k	7.2	32.4	20.6	2026-10-23
Alex Hormozi	adjacent	4.6M	97	369k	5.7	26.2	29.2	2026-10-23
Matt D'Avella	target	4.0M	19	633k	1.1	15.3	32.0	2026-09-27
Think Media	contrast	3.5M	192	41k	12.4	13.7	20.8	2026-10-27
Dan Martell	adjacent	3.1M	134	305k	7.7	17.1	29.8	2026-10-21
The Futur	target	2.8M	77	28k	4.5	20.2	31.7	2026-10-25
vidIQ	contrast	2.5M	188	49k	12.0	9.7	35.1	2026-10-26
Codie Sanchez	adjacent	2.3M	56	360k	3.2	17.9	30.7	2026-10-25
Colin and Samir	target	1.6M	31	171k	1.8	41.5	23.8	2026-10-26
Charlie Chang	adjacent	1.5M	95	23k	5.6	16.9	17.8	2026-10-22
Dan Koe	adjacent	1.4M	41	186k	2.4	30.6	36.0	2026-10-25
Matt Wolfe	adjacent	1.0M	136	98k	7.8	28.8	30.2	2026-10-23
Vanessa Lau	adjacent	1.0M	34	28k	2.0	28.5	39.8	2026-10-23
My First Million	adjacent	967k	171	47k	9.8	58.2	17.9	2026-10-26
Jon Youshaei	target	818k	25	410k	1.6	44.3	17.5	2026-08-23
Greg Isenberg	adjacent	734k	164	106k	9.4	35.1	21.7	2026-10-26
Roberto Blake	contrast	643k	3	11k	0.6	11.4	37.0	2026-10-27
Paddy Galloway	target	533k	0	-	-	-	-	2022-08-06
Kallaway	target	478k	70	66k	4.0	24.5	40.7	2026-10-22
Film Booth	target	374k	0	-	-	-	-	2024-04-17
Riley Brown	adjacent	306k	130	51k	7.6	25.9	19.4	2026-10-26
Creator Science (Jay Clouse)	target	145k	18	8.4k	1.0	45.4	33.8	2026-10-12
Chris Do	target	75k	0	-	-	-	-	2026-06-11
Sahil Bloom	adjacent	63k	27	7.8k	1.6	9.1	37.5	2026-10-06

Colin and Samir: best and worst vs the channel's own median (last 18 months)

Why the Biggest YouTube Family Just Went to Netflix: Jordan Matter

1.0M views · Colin and Samir · 2026-02 · 6.1x

Ryan Trahan reacts to 50 States in 50 Days

788k views · Colin and Samir · 2025-07 · 4.6x

Markiplier Just Proved Hollywood Still Doesn’t Get the Internet

459k views · Colin and Samir · 2026-02 · 2.7x

My burned down car.

350k views · Colin and Samir · 2026-07 · 2.0x

Weakest:

How SubwayTakes Became the Internet's Favorite Show

59k views · Colin and Samir · 2026-06 · 0.3x

How These 1-Minute Movies Are Making Billions

81k views · Colin and Samir · 2025-09 · 0.5x

Jon Youshaei: best and worst vs the channel's own median (last 18 months)

45 Days with MrBeast

5.5M views · Jon Youshaei · 2026-03 · 13.3x

Inside YouTube's Most Popular Family (Jordan & Salish Matter Interview)

3.2M views · Jon Youshaei · 2026-01 · 7.7x

How MrBeast Works 18 Hours Per Day

2.5M views · Jon Youshaei · 2026-04 · 6.0x

The Real Reason Veritasium Sold His Channel

1.8M views · Jon Youshaei · 2026-08 · 4.3x

Weakest:

Behind The Scenes with Airrack: YouTube's Biggest Prankster

131k views · Jon Youshaei · 2025-12 · 0.3x

Why MrBeast Hired These Guys To Make A $20M Movie (Sticks Interview)

160k views · Jon Youshaei · 2025-09 · 0.4x

The Futur: best and worst vs the channel's own median (last 18 months)

The Scene Every Salesman Needs to See

1.6M views · The Futur · 2025-11 · 56.8x

The Secret to Handling Any Sales Objection (They’ll Never See It Coming)

269k views · The Futur · 2025-12 · 9.6x

Content Strategy for Business Owners (That Actually Works)

257k views · The Futur · 2025-05 · 9.2x

How To Market Your Services Correctly in 2026

212k views · The Futur · 2025-12 · 7.6x

Weakest:

2025 Met Gala FASHION REACT by Fashion Rookies LIVE (The Good, Bad, & Just WTF?!)

3.3k views · The Futur · 2025-05 · 0.1x

Don’t Blow Up. Do This Instead. (w/ @SimonGoode) | The Futur Podcast Ep 360

4.0k views · The Futur · 2025-07 · 0.1x

Kallaway: best and worst vs the channel's own median (last 18 months)

How Social Media Algorithms Actually Work (And How to Beat Them)

1.2M views · Kallaway · 2026-03 · 18.3x

Give me 15 mins, and I'll make your hooks impossible to skip

1.1M views · Kallaway · 2025-07 · 16.9x

How to Become a Storytelling Genius (Dopamine Ladders)

675k views · Kallaway · 2025-11 · 10.2x

Social Media Is About to Change Forever (and nobody even realises)

377k views · Kallaway · 2025-06 · 5.7x

Weakest:

How I Grew from 0 to 250,000 Subscribers in 1 Year (Nobody Teaches This)

21k views · Kallaway · 2026-01 · 0.3x

The ONLY 4 Things You Need to Make Sales from EVERY Video

22k views · Kallaway · 2026-06 · 0.3x

Dan Koe: best and worst vs the channel's own median (last 18 months)

I'm 28. Here's How To Get Ahead Of Most 20 Year Olds

1.1M views · Dan Koe · 2025-07 · 5.8x

If You Have Multiple Interests, Please Take Advantage of the Next 10 Years

903k views · Dan Koe · 2026-09 · 4.8x

How To Articulate Your Thoughts Intelligently (Talk Like This)

683k views · Dan Koe · 2025-12 · 3.7x

You Need To Be Extreme If You Want Your Life To Change

665k views · Dan Koe · 2025-06 · 3.6x

Weakest:

If you've lost your creative genius, watch this

59k views · Dan Koe · 2026-03 · 0.3x

How To Become So Valuable AI Can Never Replace You

69k views · Dan Koe · 2026-06 · 0.4x

Creator Science (Jay Clouse): best and worst vs the channel's own median (last 18 months)

Meet the Secret Strategist Behind Alex Hormozi and GaryVee

128k views · Creator Science (Jay Clouse) · 2025-05 · 15.2x

How To LEGALLY Protect Your Channel (YouTube Lawyer Explains)

121k views · Creator Science (Jay Clouse) · 2025-10 · 14.4x

I built my DREAM studio to be a stay-at-home dad

36k views · Creator Science (Jay Clouse) · 2025-07 · 4.3x

How To Win on YouTube in 2026 (Colin & Samir Interview)

33k views · Creator Science (Jay Clouse) · 2025-07 · 3.9x

Weakest:

How To LEGALLY Pay Less Taxes (Money Expert Explains)

1.6k views · Creator Science (Jay Clouse) · 2025-12 · 0.2x

He got 190K Instagram followers…and regrets it?

1.9k views · Creator Science (Jay Clouse) · 2026-04 · 0.2x

Ali Abdaal: best and worst vs the channel's own median (last 18 months)

Success Is Hard Until You Build Systems Like This

1.7M views · Ali Abdaal · 2026-02 · 8.6x

you only need a phone

1.1M views · Ali Abdaal · 2026-05 · 5.3x

How to Change Your Life

993k views · Ali Abdaal · 2025-09 · 4.9x

If you’re ambitious but inconsistent, please watch this

803k views · Ali Abdaal · 2026-09 · 4.0x

Weakest:

How to Find a Career You Genuinely Love

50k views · Ali Abdaal · 2026-06 · 0.2x

How to Get Rich Without a Degree

63k views · Ali Abdaal · 2026-07 · 0.3x

Greg Isenberg: best and worst vs the channel's own median (last 18 months)

How AI agents & Claude skills work (Clearly Explained)

942k views · Greg Isenberg · 2026-04 · 8.9x

Building AI Agents that actually work (Full Course)

841k views · Greg Isenberg · 2026-03 · 8.0x

Jev is HERE. How to use it

773k views · Greg Isenberg · 2026-09 · 7.3x

I'm Obsessed With Local AI. Here's Why

482k views · Greg Isenberg · 2026-09 · 4.6x

Weakest:

Startup idea someone should steal

28k views · Greg Isenberg · 2025-11 · 0.3x

Claude's Agent Mode was LEAKED (First Look)

30k views · Greg Isenberg · 2025-12 · 0.3x

How the niche evolved

What the niche's 100k+ videos were about, by year (share of views)

From the search corpus (query-biased, every video with 100k+ views), grouped into the 7 lane families. Read the trend, not the exact share.

Growth & strategyCraftAIBusiness & moneyMind & creativityPeople & storiesIndustry & culture

Year	Videos	Top 3
2014	13	How To Grow with 0 Views and 0 Subscribers · Video Creators · 6.7M · Beginner growth tips How To Start A Successful Youtube Channel \| MyLifeAsEva · MyLifeAsEva · 6.2M · Beginner growth tips HOW TO BECOME "YOUTUBE FAMOUS" \| Jack's Tips for doing Youtube · jacksepticeye · 1.1M · Beginner growth tips
2015	7	How To Be A Successful Youtuber \| 1 Million Subscribers · LevelCapGaming · 345k · Beginner growth tips The Ultimate Motivation For Small Youtubers · MrBeast · 339k · Creator psychology HOW TO BECOME A YOUTUBER · OliWhiteVlogs · 117k · Beginner growth tips
2016	25	From Zero to YouTube King: PewDiePie's Journey \| Motivational Video · MulliganBrothers · 6.2M · Creator stories & YouTube history How to Grow a YouTube Channel \| 10 Small Youtuber Problems · Roberto Blake · 837k · Beginner growth tips How to be a Youtuber in Five Steps! (Updated 2019 version in description) · Isaiah Antonio · 567k · Beginner growth tips
2017	49	How To Get Started On YouTube · PewDiePie · 9.2M · Beginner growth tips 5 Apps Every YouTuber Must Have · Nick Nimmin · 958k · Other YouTube creator studio क्या है कैसे Help करता है New Youtuber's की · TANUJ SHARMA · 355k · Beginner growth tips
2018	93	How to Earn Money on YouTube: 6 Tips for Beginners · BRIGHT SIDE · 10.8M · Beginner growth tips My Tips for YouTube - How to Grow on YouTube? YouTube Explained! · Technical Guruji · 4.5M · Beginner growth tips How to VLOG - Beginners Guide · Jeven Dovey · 3.0M · Filmmaking, editing & on-camera
2019	67	How I Manage my Time as a Doctor + YouTuber - 9 Time Management Tips · Ali Abdaal · 1.6M · Workflow & systems UNDERSTANDING THE YOUTUBE ALGORITHM AS A SMALL YOUTUBER: How to get more views o · Cathrin Manning · 913k · Beginner growth tips Top 20 Mistakes New Youtuber Do Every Time · We Make Creators · 682k · Beginner growth tips
2020	92	Secret Tips to Become A YouTuber [Sharing My 5 Years Experience] \| #TechGyan EP3 · Technology Gyan · 2.9M · Beginner growth tips How to Make YouTube Videos – Plan, Shoot, Edit, Post, Grow · Matthew Encina · 1.6M · Beginner growth tips How to Upload Clips from PS5 to YouTube or Twitter · Alan Spicer · 1.4M · Beginner growth tips
2021	77	How To Get Famous On YouTube 🤫🤩 #youtube #fame · Mementoe · 26.1M · Beginner growth tips The Full Story of MrBeast · Colin and Samir · 22.6M · Creator stories & YouTube history The Truth About Making Cartoons · TheOdd1sOut · 22.4M · Creator journey & lessons
2022	58	The EASIEST WAY to make MONEY on YouTube! \| Ankur Warikoo · warikoo · 21.8M · Faceless, automation & MMO This YouTuber lied again... · PrestonPlayz · 17.0M · Creator drama & culture I learned a system for remembering everything · Matt D'Avella · 11.1M · Workflow & systems
2023	79	How Much Money Youtuber Make \| Show Real Youtube Earning \|Share My Tips & Experi · Animal Hub · 72.5M · Income reveals 3 Amazing YouTube Tricks! #telugu #youtubetricks #shorts · SimpleGhar Telugu · 8.8M · Beginner growth tips Huge YouTubers EXPOSED?! 😱 \| YouTuber Fake Income and Earning Scam Shorts Facts · Neon Man Shorts · 4.5M · Creator drama & culture
2024	81	YouTube Tutorials · TheOdd1sOut · 17.7M · Creator drama & culture Change This One YouTube Setting Now! · vidIQ · 4.1M · Beginner growth tips using wikihow to be a better youtuber · camman18 · 3.3M · Beginner growth tips
2025	81	THE TRUTH about being a YOUTUBER.. · vanilbean · 9.6M · Creator journey & lessons How MrBeast Became World's Biggest YouTuber? · Shivanshu Agrawal · 3.8M · Creator stories & YouTube history HOW TO BE A YOUTUBER🔥 · vanilbean · 3.0M · Beginner growth tips
2026	89	How I got 2.5M subscribers without posting a video… with Repurpose.io #carterpcs · CarterPCs · 22.4M · Faceless, automation & MMO Unique Reach, Live Countdown Stickers, Updates to Shorts Remix & more \| Creator · YouTube Creators · 7.1M · Creator-economy & platform news Made On YouTube 2026 \| Creator Roundup · YouTube Creators · 6.0M · Creator-economy & platform news

Search interest peaks (Google Trends, monthly; YouTube search unless the set name starts with web)

Term	Set	Peak month	Index, latest month
creator economy	web_core	2025-11	4
content creator	web_core	2026-06	53
personal brand	web_core	2026-05	11
faceless youtube	web_core	2026-05	4
youtube automation	web_core	2026-05	6
youtube automation	yt_ai_solo	2025-06	21.5
one person business	yt_ai_solo	2026-09	1.2
dan koe	yt_ai_solo	2026-01	2.2
ai content creator	yt_ai_solo	2026-09	1.5
content creator	yt_ai_solo	2026-08	67
grow on youtube	yt_core	2025-06	19
creator economy	yt_core	2026-06	9
faceless youtube	yt_core	2025-01	71
personal brand	yt_core	2025-02	15
youtube algorithm	yt_core	2023-05	23

Trends values are relative within each set of five terms (0-100), not comparable across sets.

What is winning right now

English long-forms from the last 6 months in the lanes you would enter (faceless and beginner lanes left out), 50k+ views.

A Week In The Life of MrBeast

36.3M views · MrBeast 2 · 62.8M subs · 2026-08 · 1.6x

The Death of Educational Content on YouTube

11.2M views · fern · 5.6M subs · 2026-09 · 2.7x

13 Unreleased Videos I Thought Would Go Viral

11.2M views · Zack D. Films · 29.4M subs · 2026-05 · 2.2x

Unique Reach, Live Countdown Stickers, Updates to Shorts Remix & more | Creator Roundup

7.1M views · YouTube Creators · 11.0M subs · 2026-05 · 41.1x

I Started my Own Food Company 😍

6.6M views · Fukra Insaan · 13.5M subs · 2026-06 · 0.9x

Made On YouTube 2026 | Creator Roundup

6.0M views · YouTube Creators · 11.0M subs · 2026-09 · 34.6x

Dear YouTube!

5.9M views · Marques Brownlee · 21.4M subs · 2026-09 · 1.1x

I Became An Assistant For YouTuber Millionaires!

5.7M views · Alexa Rivera · 18.1M subs · 2026-05 · 1.5x

Thumbnail Updates, Effect Maker Expansion, Test Effects Before Going Live & more | Creator Roun

5.6M views · YouTube Creators · 11.0M subs · 2026-04 · 32.5x

5 Unreleased Videos I Thought Would Go Viral

5.6M views · Zack D. Films · 29.4M subs · 2026-09 · 1.1x

a literary analysis of MrBeast's book

4.8M views · Man Carrying Thing · 1.0M subs · 2026-10 · 3.0x

YouTube has Changed (me)

4.0M views · TheOdd1sOut · 20.8M subs · 2026-09 · 0.3x

I Built a ₹5 Crore Studio!

3.2M views · Tech Master · 35.8M subs · 2026-09 · 1.5x

The Slop Epidemic Is Out Of Hand

3.1M views · Joe Bartolozzi · 6.1M subs · 2026-10

Rick Rubin: The Only Skill That Matters Now Is The One Thing AI Can Never Steal!

3.1M views · The Diary Of A CEO · 20.9M subs · 2026-09 · 0.5x

The History Of Youtube Eras...

2.9M views · Joe Bartolozzi · 6.1M subs · 2026-07 · 1.1x

Small channels (under 100k subs) with a 100k+ long-form in the last year

Veritasium - why he still gets views

2.7M views · The Internet Stamp · 34k subs · 2026-07 · 134.2x

YouTube Is The ONLY Place With Empathy Left Online

2.3M views · AjiahTv · 18k subs · 2026-09 · 2482.9x

How Sourav Joshi & Techno Gamerz make crores a year | ft. Pranav Panpalia

1.8M views · The Creator Room · 36k subs · 2026-09 · 64.7x

I’m 72. YouTube Sent Me My First Payment - Here’s What I Made

1.8M views · Roscoe Jennings · 28k subs · 2026-09 · 93.0x

How I Make $24,937/mo Posting YouTube Shorts (Using Claude AI)

1.5M views · Kellan Henneberry · 97k subs · 2026-06 · 25.5x

Most Subscribed YouTube Channels (2026 Update)

1.4M views · Zorion · 47k subs · 2026-07 · 136.6x

My Secret Sauce.

1.4M views · Elijah Windmill · 12k subs · 2026-05 · 237.9x

10 Editing Cuts Every Video Editor Should Know

1.3M views · Jonny Duncan · 32k subs · 2025-10 · 181.9x

The YouTuber Who Became A Hollywood Superstar

1.3M views · Actoracle · 1.9k subs · 2026-04 · 2190.6x

Creativity isn't a gift, it's a system

1.3M views · Perry Daniels · 42k subs · 2026-06 · 17.9x

The Relatable Influencer Is Dying… and Sophie Silva Proves It

1.1M views · Vera · 20k subs · 2026-08 · 62.2x

Audacity Will Change Your Life.

1.0M views · Katie Erin · 9.1k subs · 2026-09 · 247.8x

New channels since 2024-01-01 with a 100k+ long-form in strategy, creator-economy, journey or behind-the-scenes lanes (channels based in the US, UK, Canada, Australia, Ireland or New Zealand; monetization and how-to titles and 6 hand-reviewed off-topic channels left out; 21 found)

Channel	Created	Subs	100k+ videos	Best video	Views	Lanes
jakkuh	2025-08-26	795k	1	Why I left Linus Tech Tips	4.8M	Creator journey & lessons
The Internet Stamp	2025-11-21	34k	1	Veritasium - why he still gets views	2.7M	Strategy breakdowns
Bunch of Friends	2024-10-10	1.0M	1	Can we go viral making slime videos?	1.4M	Build in public & BTS
Strings and Sawdust	2024-06-09	26k	1	How youtube changed my life with 1000 subscribers	958k	Creator journey & lessons
Not Blockade	2024-12-17	11k	1	MrBeast's 100 Days video is Horrible	913k	Strategy breakdowns
Mo Bitar	2026-01-08	159k	1	The internet is dying	639k	Creator-economy & platform news
SlimeE101	2024-02-04	108k	1	MrBeast's Least Viewed Video is... odd?!	639k	Strategy breakdowns
Demonetized	2026-04-22	33k	1	Why Every Influencer Is Suddenly Going Broke At The Same Time	595k	Creator-economy & platform news
George Alexander	2025-03-05	59k	2	How content creation completely changed my life in 90 days	542k	Creator journey & lessons, Build in public & BTS
Jeff Wade	2026-05-13	12k	1	Starting YouTube at 56 Changed My Life in 3 Months	504k	Creator journey & lessons
Ty Myers	2024-05-31	41k	1	How YouTube Changed My Life (In Less Than a Year)	424k	Creator journey & lessons
Zaza in China	2025-03-27	302k	1	How YouTube Changed My Life in Just 6 Months 🇨🇳	419k	Creator journey & lessons
Chunchun’s Life in China	2026-01-13	156k	1	Why Chinese Daily Life Vloggers Are Exploding on YouTube (The Real Reason)	418k	Strategy breakdowns
CbullyVFX	2024-12-27	9.2k	1	I Made a SECRET Editing Account for 7 Days and Went VIRAL!?	382k	Build in public & BTS
Kallaway	2024-10-03	479k	4	Social Media Is About to Change Forever (and nobody even realises)	377k	Creator-economy & platform news, Strategy breakdowns
Barry's Economics	2024-12-03	232k	1	Creators Don't Realise What Is Happening To Them	330k	Creator-economy & platform news
Open Residency	2024-10-29	100k	1	2-Hour Youtube Masterclass From The World's Highest-Paid Strategist	322k	Strategy breakdowns
Natasha Theresa - The Other Side	2025-04-16	14k	1	I Quit My Job for YouTube at 40. Here's What Happened	220k	Creator journey & lessons
Troy Smith	2025-12-23	1.8k	1	The Streamer Who Solved YouTube	152k	Strategy breakdowns
Lily Animations	2025-10-07	98k	1	How I Accidentally DELETED My Youtube Channel..	143k	Creator journey & lessons
Daryn Strauss	2024-11-29	20k	1	YouTube's NEW Shows Feature: The Story Nobody's Telling	102k	Creator-economy & platform news

Your bets, tested

Every niche-titled long-form posted about 2 weeks to 11 months ago by the 10k channels the labels put in the niche, each compared with its own channel's usual views. "Per channel" = the median of each channel's median (range = where it likely lands), so one prolific channel cannot carry a row. Title patterns were checked on sample titles; the new-channel and behind-the-scenes patterns still catch some advice and vlog titles and have too few uploads to call. AI in the title inside the same channel: 0.88x (0.79-0.98) across all 546 channels with both kinds; 1.04x (0.90-1.14) across the 295 with 2+ of each. The answer depends on the filter: no gain, possibly a small loss.

Title test	Uploads	Channels	Per channel vs usual	At 2x+	Under half	Biggest channel's share	Read
All niche-titled uploads (the niche's usual)	14k		1.03x (1.00-1.05)	26%	21%
New-channel / from-zero premise (advice titles excluded)	28	24	0.77x (0.68-1.10)	14%	18%	11%	too few uploads to tell
One-person business / media company in the title	66	40	1.13x (0.94-1.85)	35%	18%	17%	no clear difference from the niche's usual
AI in the title	2.5k	628	0.96x (0.92-1.00)	26%	24%	1%	no clear difference from the niche's usual
Behind-the-scenes words in the title	17	14	0.77x (0.38-1.32)	12%	29%	24%	too few uploads to tell
Money or growth numbers in the title	1.1k	446	1.05x (1.00-1.14)	25%	19%	4%	no clear difference from the niche's usual
MrBeast in the title	125	75	1.16x (0.97-1.52)	30%	15%	6%	no clear difference from the niche's usual
MrBeast in the title, critical and drama titles excluded	96	62	1.16x (0.97-1.43)	27%	16%	8%	no clear difference from the niche's usual

The best MrBeast-titled uploads are critical takes:

MrBeast Is What Marx Warned Us About
Revealing the Truth Behind MrBeast's Mansion Video...
Why MrBeast Is Getting Scary
Jacksepticeye Was Right About MrBeast..

Build in public (your theme, agent-labeled lane): typical upload 1.01x its channel's usual (likely 0.95-1.19; niche 1.03x), 174 channels; 5.8% of commenters run 10k+ channels and 4.0% run 100k+ (niche 5.3% and 2.9%), but 5 of its 11 sampled videos are MrBeast behind-the-scenes; without them 3.9% and 2.0% (average without MrBeast and YouTube-official videos 4.4% and 2.3%). About average. Inference, not measured: inside access to a very big operation is what drew the big creators.

What wins, what flops

Title devices, from the search sample (long-forms 14-548 days old, per-channel medians; the search sample over-represents winners, so every row is inflated and only the ORDER is information, and it is weak). The biggest single channel behind each row is shown.

Title device	Videos	Channels	vs channel median (per channel)	At 2x+	Biggest contributor
how-to / tutorial promise	1634	711	7.0x	63%	Robert Benjamin (38)
growth or money numbers (0 to 100k, $10k/month, 1M subs)	831	439	4.6x	62%	Steffen Miro (16)
versus or comparison	43	39	4.6x	63%	Keyson Stats (3)
AI in the title	959	488	4.6x	63%	Shane Hummus (23)
news or update words (new, update, changed, 2026)	1077	438	4.4x	58%	Robert Benjamin (64)
list (N rules, N mistakes, N things)	415	235	4.2x	62%	Shane Hummus (17)
time box (30 days, 1 year, 24 hours)	405	252	4.1x	62%	Steffen Miro (13)
plain title, no device	229	190	4.1x	60%	Kallaway (8)
interview or guest named in the title	190	124	3.9x	60%	Jon Youshaei (13)
identity or audience callout (if you're a creator, for small youtubers)	289	174	3.6x	61%	vidIQ (12)
question (Why / How does / Is X)	339	257	3.6x	63%	Adam Ivy (8)
first-person I / my (I did, how I, my)	863	549	3.3x	58%	Steffen Miro (17)
contrarian or hot take (unpopular opinion, everyone is wrong, stop doing X)	77	62	3.1x	58%	Steven Thompson (3)
secret / truth / exposé (nobody tells you, the truth about, secret)	314	242	3.1x	58%	Kallaway (9)
breakdown of a named person or company (How MrBeast..., Why MKBHD...)	134	93	2.9x	58%	Jon Youshaei (14)
negative or warning (stop, mistake, don't, dying, quitting, worst)	492	335	2.7x	57%	Dan the creator (11)

Winner vs loser pairs (same topic, read by an agent from titles and thumbnails)

I Created 32 Social Media Posts in 10 Minutes Using Claude + Canva

324k views · 35.2x

Generate Content for 9 Socials on Autopilot with Claude Code

55k views · 0.3x

topic: A named consumer tool pairing (Claude + Canva) with a counted, timed result beat a 'Claude Code autopilot across 9 platforms' pitch published a day earlier.

How to Create UNLIMITED Viral AI Carousels in Claude

170k views · 99.9x

I Used Claude to Crack YouTube’s New Algorithm ( Hurry)

3.9k views · 0.4x

topic: At equal channel size, 'make this concrete thing with Claude' beat 'Claude cracked the algorithm', despite the loser having the louder thumbnail.

Claude Code Just Changed YouTube Forever!

1.7M views · 40.1x

I Turned Claude Into A Viral Content Machine... Here's How

58k views · 0.4x

topic: Claude as a helper inside a creator's existing editor plus an income badge beat 'Claude made the entire video', at the same channel size and in the same fortnight.

9 One-Person Businesses With More Demand Than Competition

307k views · 83.1x

I Tried Dan Koe's "One Person Business" Idea And THIS Happened

2.8k views · 0.3x

topic: A list of concrete businesses someone can start beats a guru-idea experiment at the same channel size.

the psychology of building a brand everyone loves

493k views · 49.3x

How To Start a Profitable Personal Brand in 2026 (Even with a 9-5)

3.8k views · 0.1x

topic: Analysis of famous brands with a curiosity hook beat a generic start-your-brand how-to on a larger channel.

How to start a faceless Youtube channel with AI [2026 FULL COURSE]

152k views · 74.2x

The Best Faceless AI YouTube Niches To Start NOW

61k views · 0.5x

packaging: Same topic and same proof-number style; 'FULL COURSE, start to finish' beat 'here are the niches' even from a channel 27x smaller.

How to start a Successful Gaming YouTube channel in 2025

785k views · 74.7x

Why Your YouTube Channel Isn’t Growing (and How to Fix It)

2.1k views · 0.2x

packaging: On the same channel, a visible 100 to 10M gaming-niche transformation beat a generic 'why you are not growing' video with a borrowed-tweet thumbnail.

The 2-Minute Algorithm Hack That Helps YouTube Recommend You!!

2.0M views · 76.2x

5 Ways Small Creators Win YouTube's NEW Algorithm

6.0k views · 0.2x

packaging: Same promise (algorithm help for creators), but the winner proves it with a before/after chart and a 2-minute fix while the loser shows a face and a question.

No Views, No Subscribers, TURN ON This Settings Now

347k views · 75.4x

5 Signs You’re About to Blow on YouTube… This Changed Everything

872 views · 0.1x

topic: Viewers took 'turn this setting on' over 'signs you will blow up', and the same signs premise also lost on a second channel.

YouTube Changed the Rules (And Didn't Tell Small Creators)

23k views · 51.7x

Unfortunately, Growing On YouTube Just Changed Forever

15k views · 0.4x

packaging: Low-confidence call: with the premise identical, the winner's addressed-to-small-creators, 'they hid it' framing and the 127-views proof object are the visible differences.

Unique Reach, Live Countdown Stickers, Updates to Shorts Remix & more | Creator Roundup

7.1M views · 41.1x

@ColinandSamir share the 5 trends shaping YouTube's future

438k views · 0.2x

content: A short recurring feature digest with named features beat a longer trends talk on a bigger sister channel, despite a thumbnail that says nothing.

11 BIGGEST YouTube Updates from CEO Neal Mohan | Must Watch | Creator Income Academy

213k views · 22.6x

Dark Reality of GenZ Content Creator/Youtuber🚨

3.3k views · 0.3x

topic: Same channel, same length, similar loud thumbnails: the platform-news peg with a numbered promise beat the evergreen 'dark reality' opinion.

Colin & Samir on the CMO’s Guide to the New Creator Economy

225k views · 58.5x

Best of Frontier CMO: The Audience is in Charge with Colin and Samir

517 views · 0.1x

packaging: Same channel, same runtime, near-identical thumbnail template: the only visible differences are a guest-and-topic title versus a 'Best of' series-label title, and a five-month later upload, so low confidence that the title is the cause.

How Sourav Joshi & Techno Gamerz make crores a year | ft. Pranav Panpalia

1.8M views · 64.7x

Why India's most Sued Creator has the fastest growing brand

5.5k views · 0.2x

topic: On the same small channel, the interview built around two named mega-creators and a money outcome beat the one about an unnamed 'most Sued Creator'.

I wasted 33 years trapped in my own head before Rick Rubin explained this in 10 minutes…

1.0M views · 64.0x

Rick Rubin: The Only Skill That Matters Now Is The One Thing AI Can Never Steal!

3.1M views · 0.5x

channel: Same guest, but the 0.54 comes from a giant channel's own median, and the loser still out-viewed the winner in raw numbers; the winner's real edge is a short, personal, one-face package.

What winners share

Named mainstream tool plus a concrete output or count shown in the thumbnail text: ngXvG87RZOA ('32 Designs. 10 Minutes.'), QeV04PFPNck ('Auto Carousels'), iz2nbCqcFUg ('AI VIDEO MAKER'), KUiyOKHXoaE ('EDIT 3D MODELS WITH AI'), gBV5FT40N_M.
Claude plus an app non-technical creators already use is a repeat winner: ngXvG87RZOA and gBV5FT40N_M (both Claude + Canva), QeV04PFPNck (Claude + Instagram), WODnqHPLR38 (Claude Code + CapCut).
Free, unlimited or bulk promise with the finished output visible (cartoon characters, long videos): 1AuYf3inSBs, ylezKJG7rb8, BnquzIGVuKc, iz2nbCqcFUg.
Small channels win: 13 of 15 winners have under 100,000 subs (edG3nhx3U0k, seRObltJk_U, mKyaNr3jK-E, z5W90KLtxkA, EyXNKb2HsfM, OxWgqZFZV-g, d6P7GfWVxzQ); the channel-relative ratio rewards breakouts.
The title or thumbnail names a defined viewer: 50+ (seRObltJk_U), introverts (JssvncqBUUY), 73-year-old (z5W90KLtxkA), 2,500 subscribers (d6P7GfWVxzQ), no experience (1Djn2sHt-Fc).
Small, specific numbers on the thumbnail: $4,200/week (seRObltJk_U), $72,802.00 net revenue (JssvncqBUUY), $5k per month (1Djn2sHt-Fc), $1000/MONTH (4tKj8IjllDE), Total Sales 28,934 (OxWgqZFZV-g), Estimated revenue $23,973.91 (EyXNKb2HsfM).
A number or before/after outcome shown in the thumbnail: wZonRKXyvzI (132,738 views before/after), KzkQFkfPOkE (87 to 290K), nfPAqlr8G3Y (17K to 239K), Mx0z11ruMjI (100 to 10M), 3w8GKRem4Xg (94,609,000 vs 80,130,000), iCjjf1tnSJg (598.8K views and $2,636.99 on screen), hLN3kQBSZ84 ('1K subscribers in 24 hours'); 7 of 15 winners.
One named lever, setting or action instead of a general idea: nfPAqlr8G3Y, rk_VhuBhLyI, KzkQFkfPOkE (upload and Studio settings), wZonRKXyvzI (2-minute algorithm fix), 0Qlfcx2mEKA (wrong-audience fix). Time-boxed promises also recur: wZonRKXyvzI (2-Minute), EEV3E2U0keQ ('IN 10 MINS'), iemuHxed0nY ('10 minutes/day').
Small and mid channels dominate winners: 12 of 15 are under 150000 subs (median 76100), vs a loser median of 1074000. Caveat: ratio is against each channel's own median, so small channels spike more easily, and 0Qlfcx2mEKA has only 26569 views.
Small-creator-addressed concealment: 'hid it / didn't tell small creators / last to know' titles plus a 127-views phone mock-up, all from one channel (SL8Aa6kCl5c 51.67x, 2YQyKHTMgHw 25.98x, 3mgjxl9srt8 24.4x); Z9j8p1135KM (23.09x) also addresses 'Small Channels' with a 'New Rules' thumbnail.
Official platform digest series with named features in the title and a template thumbnail: YouTube Creators Roundup, g0dIRjd53K4 41.15x, IaszQaGHi5w 34.62x, C3kH-LqoFns 32.52x, elMyhNdIwrE 24.73x, all 182s to 430s; contrast Creator Insider's feature-list title IPLXzwleUyY at 0.37.
News peg plus number or named source: 4coWVqY-et0 ('11 ... from CEO Neal Mohan'), 7uPYUxroDBY (tweet card from @YouTube), uqzc7sCOMRo (subscriber bar-chart race with MrBeast 419,000,000 and T-Series 300,000,000).
Small and mid channels dominate winners: 13 of 15 winners have 200000 subs or fewer (e.g. b3qpE0Gl504, SbHDPJNYHek, kBhfcFCQjWY, 0NkvCUUWSkQ, Rkjn_BNE-20), against 2 of 29 losers; only OkxFSf0olgA (TIME, 1600000) and xIGJZ4ydEgQ (4630000) are bigger. Part of this is the ratio's denominator, since big channels have high medians.
First-person solo creators with a concrete personal result or identity framework: K-1RDjTV3Kg, OHYl6e8CdBE, 5gtSJWD0BAQ, 0NkvCUUWSkQ, Appgq4OY_go, Rkjn_BNE-20, V5Rppv4RnRo (lanes jl, cp and ps hold 10 of the 15 winners).
'Just start' and consume-versus-create is a repeating hook: 'JUST START' text on the Rkjn_BNE-20 and OHYl6e8CdBE thumbnails, consume-versus-create premise in Rkjn_BNE-20, 7kqDCYkF_X0 and Appgq4OY_go.

What losers get wrong

Thumbnails with only tool icons or a generic label and no stated outcome: 4Zaoo0YbYaw and MwGbZkYYHVw (no text at all), uQulSf5Mci0 ('I TESTED THEM ALL'), zOdinpByxRM ('AI TOOLS'), -lSDKrX01xA ('YOU'RE USING AI WRONG').
Roundups and superlatives instead of one named job: uQulSf5Mci0, zOdinpByxRM, -lSDKrX01xA, oF5I9jZdMxc, cWyoGWPBI8A, AhlNs8JQ3Bo, dqVZRLC-EdU.
Crowded sub-topic with no winners in this input: AI YouTube thumbnails, five losers all under 0.55 (LkW6cunDvLU, 1-hR4YHg9kY, FOdjF2hlnVU, j5CKUUpRZV8, AhlNs8JQ3Bo).
Generic start-your-brand how-tos from a large channel: Patrick Dang's SdHg-vPDQic, jSZHKATGTCM, kiVTc92Ez0k, kT5i_CLVZ3A all sit at 0.13 to 0.3.
Brand-deal how-to explainers: the five YouTube Creators 'Brand Deal Desk' episodes (zmAyVXtPXT8, vkqvm4aRq_c, yoAcphhJRYU, kVwf__CuHgc, XR14Sk9h8zY), plus h6pc5ZnTXFY and 338KifCSjLA. Series title cards and panel shots carry no number or hook.
Faceless-AI automation and niche-list videos from 298k to 1.48M-sub channels: 3zCYO8e0Z9w, GxcFXsqYnIQ, jUTOst0tb7Q, Vr1TDktuEbE, PhiuryIJ584, S3kdxriOESk (all 0.43 to 0.55; soft losers, 45,966 to 134,335 views).
Theory topics on storytelling, hooks, retention and idea lists with no proof: the 7 storytelling-lane losers (n_hKXhCYQrw, ooWMvH3341k, 05XuPA4Q_SE, PvWWKx1KeNE, TQ7kuoNcni0, cX8c3R2LFd4, rZgrxGtw-tQ) and the 3 idea-lane losers (fACvktVGbL8, i7OekeRn1_k, RTWLchlSong); the winner set has none in either lane.
Template thumbnails with no measured result: icon-grid tactic lists (fACvktVGbL8, ooWMvH3341k) and the same 3D red YouTube logo layout across six DecodingYT videos (PvWWKx1KeNE, TQ7kuoNcni0, RTWLchlSong, HPxtkYEJ5rY, WA8qcwZswZU, Pd-1Xi8B-l8), all at ratios 0.35 to 0.53.
Screen-capture or unedited-looking thumbnails and vague promises: abQV4P2B2b8 (tool screenshot with a webcam inset), n-W8qgYXD9M (blurred analytics screenshot), plus vague 'this sign' or question framings in QYqw2tAbar4, IHjow8q_dmo, HPxtkYEJ5rY, SLtOuBrg_q4.
Vague doom with no claim, number or culprit: 84wx9X-AslM ('Changed Forever'), u0B153ol6FY ('YOUTUBE IS CHANGING'), MGTKaALdHzc (black screen, 'Youtube.'), rJHz3x9ciqE ('SHARE THIS.'), MlgD4HtjvHU ('THE END').
Thumbnail is a tweet or screenshot that must be read at small size: pHvos-1T9mw, CmUkWSEgTsY, wqHvj2PLTQk; these also react to a single news event (pHvos-1T9mw 0.51, CmUkWSEgTsY 0.37, wqHvj2PLTQk 0.52).
Thumbnail and title promise different things, or a blurred/hidden payoff: IPLXzwleUyY (title lists features, thumbnail says 'Data & Brand Deals'), EtZdUxh426A (blurred '#1').
Generic or program-label titles that lead with the series instead of the promise: zDrM2xyRc8c ('Best of Frontier CMO'), jdlBs5NrxpE ('YouTube for Artists Masterclass'), Aa7tNxxZuu0 ('How to Be a Better Human | TED'), eACPFk8m594 ('The Gray Area'), HpreATdUSZA ('4 Steps to Unlock...').
Interviews with no named payoff for the viewer: 17 of 29 losers are lane iv, e.g. PKgV1f6qdgc, acQG_wjUuyw (thumbnail is two men seated on stage with no text), 0n9oIVc8jTM, Wl7AOlEUg34 (unnamed 'most Sued Creator').
Thumbnails with no claim text or only a generic benefit: acQG_wjUuyw, qk0u30_nZKg (a painting, no text), HpreATdUSZA ('Unlock Your Hidden Creativity'), SssFSSllGR4 ('How to DO IT ALL').

Who is watching

YouTube does not show viewer ages or jobs for other people's channels. Segments below come from comment mining (verbatim quotes), the commenter-channel check above, and the web research note. Ages are reads, labeled as such.

Working creators and channel operators

Size: Small by comment count, densest in creator commenters. About a dozen of 1,710 growth comments and 15-20 of ~2,200 craft comments show operator signals, but packaging (13.3%), creator stories (8.6%) and strategy breakdowns (7.6%) lead every lane for commenters running 10k+ channels (all lanes 5.0%).
Age: Read from comments: about 25-55. Strategy and behind-the-scenes threads carry nostalgia math, job titles and team talk; the teen voices sit on how-to videos instead.
Watches: Packaging & ideas, Strategy breakdowns, Creator business & media company
Cares about: Views collapsing despite strong metrics, packaging that stays honest, team pressure and burnout, AI copycats.
Wants: Real numbers, inner workings (team, schedule, costs), worked examples, packaging that keeps its promise, a big name admitting he might be wrong.
Evidence: growth.json and strategy_craft.json find operators rare but high-like, opening with a credential or a number; they judge ops, cost and team, not tips.
For you: SERVE, core. Make each video its own case study: his numbers, team, costs and failed tests, packaged as legitbait. Open with the 18M credential to answer 'why aren't you bigger'. Judge success by who comments, not how many.

YouTube has made some major changes for the worse. Our views have dropped from about 300K–500K a month down to just 50K–60K over the past two months. Even our best videos are no longer getting any impressions. They still have a high CTR, hi46 likes · video

Business owners, agency owners and marketers

Size: Small and under-measured. About 35 of 1,970 business comments mention clients, an agency, their own business or freelancing; no marketer self-identifies in 2,115 industry comments. Their lanes score low on the 10k+ channel check (creator business 4.2%, one-person business 2.6%, content marketing 2.5%) because most do not run YouTube channels, so that metric undercounts them.
Age: Read from comments: about 28-55. Veteran designers and agency owners on The Futur and Sabri Suby, a 45-year-old IT manager on an AI business interview, 'I started a business last year. I have 10 employees'. An ad-listing estimate puts The Futur podcast at median 36 (UNCONFIRMED).
Watches: Content marketing for businesses, Creator business & media company, One-person business & personal brand, Interviews & podcasts
Cares about: Pricing, clients, getting customers, paid versus gifted deals, team tooling.
Wants: One quotable reframe they can repeat to clients, concrete method over case-study vibes, no lead-magnet bait.
Evidence: business.json: operators are a low-like minority asking the most specific questions (rates, tooling, landing pages). web_audience.md: Lia Haberman's newsletter reaches 55K+ social and creator marketers; ~20% of surveyed marketers fund B2B creator marketing (vendor survey).
For you: SERVE, the money layer. Frame the one-person media company in business terms: headcount, cost per video, margins, systems, what a brand gets. Never funnel-first. Measure them off YouTube (newsletter, inbound), since comments will not show them.

Ah finally someone talking about the absolute basic fundamentals of marketing. As an agency owner for years I've been preaching about pull strategy. Its funny how every business wants to be on social media when their customers are actively 521 likes · video

Every time a client emails me about my prices i always watch this video to calm myself down and not panic!!801 likes · video

AI workflow builders

Size: Small. AI tools pool only 2.5% commenters with 10k+ channels; the 4-hour Claude Code course has 5 of 200. Only 32 of 1,710 growth comments mention AI.
Age: Read from comments: mostly adult freelancers, developers and team leads, with a teen tail ('I am 14 and I am paying for the pro sub').
Watches: AI tools for creators, Build in public & BTS, Interviews & podcasts
Cares about: Setup details (CLAUDE.md files, voice tools), real cost of the tools, whether demos hold up off-camera.
Wants: The actual files and prompts, the screen shown, AI doing visible work instead of hype.
Evidence: ai.json: no commenter states a 100k+ channel and asks how to add AI to a pipeline. people.json: praise when AI does visible work; 'u r not telling the amount of money' drew 1,655 likes.
For you: BORROW, carefully. Show the real stack and its monthly cost inside creator-business stories, and open-source files for loyalty, but never become a tool-tutorial channel: that pulls freelancers and side-hustlers, not 100k+ creators.

I'm confused on how to set up the claude.md files. Do you just go out and find someone elses? Also the files in general. Like how do you keep all the stuff organized. It seems like theres global files, project files, claude.md files, skill 12 likes · video

The real advantage with AI right now seems to be testing speed. Whoever runs the most ideas fastest usually wins52 likes · video

Human-craft loyalists (anti-slop)

Size: Largest by likes in the AI and industry groups. 'Dead internet theory has become dead internet reality' has 107,684 likes; zero unconditional pro-AI comments in 2,115 industry comments. The pooled AI-debate share is 2.1%, but 'AI Slop Is Destroying The Internet' has 16 of 200 known commenters with 10k+ channels (11 with 100k+), so working creators sit here.
Age: Read from comments: wide. Debate videos skew 25-65 (a 40-year-old, librarians, a 20-year designer); high-like industry commenters skew 16-30.
Watches: AI debate & experiments, Creator-economy & platform news, Packaging & ideas
Cares about: Trust, human-made work, undisclosed AI, AI-looking thumbnails, platforms pushing slop, real work flagged as AI.
Wants: A named human with receipts, disclosure, AI kept as a tool behind human judgment.
Evidence: ai.json: hostility targets AI as substitution, not as a craft tool. industry.json: a pro-AI creator is met with 'is he getting paid' (1,336 likes).
For you: EARN, do not provoke. They include his target peers. Keep face, voice and judgment his, disclose where AI sits, never pitch 'AI runs my channel', no AI-looking thumbnails. Lead with proof of quality, then show the pipeline.

“By humans, for humans” is going to become such a sought after phrase in what we buy and consume.9.2k likes · video

As a true crime creator with a team of just two, a single video takes several months. Finding cases, going through hours and hours of footage, researching, writing the script, working with a professional narrator, editing, fact-checking, an674 likes · video

Creator-culture spectators

Size: Large by likes. Creator stories (8.6%), interviews (5.9%), drama (4.9%), build in public (4.8%) and announcements (4.3%) score at or near average because creators watch too, but fans write the most-liked comments; about 10 of 1,889 people-group comments are self-identified working creators.
Age: Read from comments: teens to mid-20s ('I'm 13 and I've been watching them since I was 9'); children 8-13 on milestone and gaming videos.
Watches: Income reveals, Build in public & BTS, Interviews & podcasts
Cares about: The person, the scale of the machine, unedited moments.
Wants: More behind the scenes, vlogs, studio tours, bloopers.
Evidence: people.json: 'should i record more vlogs?' (123,604 likes) and 'he honestly needs a behind the scenes channel' (6,005 likes).
For you: BORROW the format. Behind-the-scenes of his machine pulls this crowd and his 18M fan base, so use it as the reach layer, but make the payoff operator-level and skip drama and milestone content.

he honestly needs a behind the scenes channel. The infrastructure and the logistics of running all the channels and businesses is extremely interesting on its own.6.0k likes · video

His studio setup could compete with some television and Hollywood movie production sets. It's insane how professional his setup is to make videos we can all watch for free.3.1k likes · video

Beginners and small creators

Size: Largest by comment count. About 15% of 1,710 growth comments carry a small or new creator cue; about 125 of 315 comments under official YouTube Creators roundups are beginner thanks or monetization pleas. Beginner tips pool 6.9%, lifted by PewDiePie 'How To Get Started' (18 of 100); 'Change This One YouTube Setting Now!' has 5 of 100. Short-form pools 3.3%.
Age: Read from comments: teen to early 20s (board-exam students, 14-year-olds), plus a career-changer and retiree tail aged 44-84.
Watches: Beginner growth tips, Short-form & social growth, Storytelling & scripting
Cares about: First 1,000 subs, monetization thresholds, views after 48 hours, company.
Wants: Permission, a first step, solidarity threads, more tutorials.
Evidence: growth.json: the biggest threads are solidarity calls ('Small channels, don't give up', 10,108 likes), not questions.
For you: AVOID. No 'start a channel', first-1,000-subs, settings or monetization titles; they flood comments, teach the algorithm the wrong viewer, and cannot become the 100k+ audience.

Small channels, don't give up and keep going!10k likes · video

Small YouTubers gather here let's connect the right way9.5k likes · video

Money seekers (MMO, faceless, side hustle)

Size: Sizable on its own lanes, lowest creator density: faceless and MMO pool 2.1%, tied with AI debate for last. Business comments hold about 30 rich-or-broke comments and about 40 bot or shill comments, some with 800-5,200 likes.
Age: Read from comments: young and cash-poor (15, 21, a school Chromebook), plus a 50-75 retiree strand on income reveals.
Watches: Faceless, automation & MMO, Income reveals
Cares about: Any income fast, scams, blocked cash-outs.
Wants: Honest real-number debunks, copyable step-by-step, a host not selling a course.
Evidence: mmo.json: scam-literate and burned; they treat money videos as ads for a course. business.json: 'They are making money by making videos telling us how to make money' (513 likes).
For you: AVOID. No income-promise titles, no '$X a month with AI', no faceless recipes. Borrow only the honesty format: real P&L, failures shown, nothing to sell.

Remember folks. If it sounds too good to be true, it is. Don't get scammed.13k likes · video

im 21 and really wanna help my hard working parents and make their lifes easier312 likes · video

Comment signals by lane (share of comments matching a phrase pattern)

Lane	Comments	creator self	small creator	business owner	money motive	ai negative	ai positive	wants bts	wants product
Packaging & ideas	1.2k	4%	2%	0%	0%	1%	0%	0%	1%
Beginner growth tips	1.3k	4%	6%	0%	0%	0%	0%	0%	1%
Creator-economy & platform news	2.5k	4%	2%	0%	0%	2%	0%	0%	0%
Short-form & social growth	1.3k	2%	3%	0%	0%	0%	0%	0%	0%
Income reveals	1.2k	2%	2%	0%	1%	0%	0%	0%	0%
Creator business & media company	2.4k	1%	1%	1%	1%	0%	0%	0%	1%
Creator journey & lessons	800	1%	2%	0%	0%	0%	0%	0%	1%
Strategy breakdowns	3.0k	1%	1%	0%	0%	0%	0%	2%	0%
Storytelling & scripting	1.1k	1%	0%	0%	0%	0%	0%	0%	1%
Filmmaking, editing & on-camera	1.3k	1%	1%	0%	0%	0%	0%	1%	1%
Interviews & podcasts	2.2k	1%	0%	1%	0%	0%	0%	0%	1%
Workflow & systems	925	1%	1%	0%	0%	0%	0%	1%	2%
Build in public & BTS	2.3k	0%	2%	0%	0%	0%	0%	3%	0%
Content marketing for businesses	897	0%	1%	2%	0%	0%	0%	0%	2%
Faceless, automation & MMO	1.2k	0%	1%	0%	4%	0%	0%	0%	0%
Channel announcements & milestones	999	0%	0%	0%	0%	0%	0%	0%	0%
Other	1.1k	0%	1%	0%	0%	0%	0%	0%	0%
Creator psychology	1.1k	0%	0%	0%	0%	0%	0%	0%	0%
AI tools for creators	945	0%	0%	0%	0%	0%	0%	0%	3%
Creator stories & YouTube history	1.0k	0%	1%	0%	0%	0%	0%	0%	0%
AI debate & experiments	2.7k	0%	0%	0%	0%	2%	0%	0%	0%
Creativity & creative process	1.6k	0%	0%	0%	0%	0%	0%	0%	1%
Creator drama & culture	1.3k	0%	0%	0%	0%	0%	0%	1%	0%
One-person business & personal brand	1.8k	0%	0%	1%	1%	0%	0%	0%	1%

Phrase counts, not reads: "ai negative" is 120 of 140 times the phrase "AI slop", and 61% of matches sit on 3 videos about AI slop; "business owner" needs first-person phrasing ("my agency", "I run a business").

What else the creator channels post, and how it does (vs their own usual; 848 channels with 30-95% niche titles)

Off-niche topic	Uploads	vs usual	At 2x+
Their niche uploads (baseline)	20k	1.02x
gear tech	491	1.08x	27%
productivity	107	0.97x	21%
business money	794	0.96x	23%
ai tech	2915	0.94x	26%
marketing sales	308	0.94x	18%
vlog life	171	0.92x	23%
self improvement	393	0.86x	16%
philosophy psych	33	0.85x	21%

What viewers say

Mined from the top comments of 275 lane videos, one agent per lane group. Quotes are verbatim with real like counts.

Strategy breakdowns, storytelling, filmmaking, systems

This audience rewards proof over promise: the teacher's own video demonstrates the method, the real operation (team, schedule, costs) is shown, and one human story makes craft land; it punishes overpromising titles, filler before the point, no worked examples, visible retention-engineering and off-topic ads. A new face-to-camera channel for working creators should make each video its own case study, lead with a credential-level result before teaching (the standing objection is 'why aren't you bigger if you know the secrets', which 18M subs pre-empts), and keep AI invisible in the workflow while voice and story stay visibly human, since AI is mostly invoked here as an accusation of polish and formula. Caveat: the 100k+ operator signal is thin and sits on behind-the-scenes and analysis videos, not tutorials; almost no one asks for AI (one wants an AI hook extractor), the forward asks are creator tooling (thumbnail tests, outlier finders) and creators acting as studios.

The video uses the method it teaches (meta-proof) competence/mastery: the teacher's own video is the evidence,

The best part is that you implemented his strategy in this video too. How meta15k likes · video

Plot twist : This video applies MrBeast's techniques to get viral.1.2k likes · video

Inside access to the real operation (team, schedule, costs) curiosity gap plus realism awe: viewers want to see the mach

I never knew how planned out everything was, how much effort was put into it and how many people worked on it.1.9k likes · video

Why is this video way better than the main one?1.3k likes · video

A human story inside a craft video parasocial plus emotional payoff: a personal story made a VF

Ok, the story telling in this video was one of the best of this channel22k likes · video

How the hell do you make me tear up telling a story about two halves of a table7.8k likes · video

Portable named frameworks the comments turn into cheat sheets competence/mastery plus satisfaction: a 5-letter or 6-level

To remember: LATED L: Location A: Action T: Thoughts E: Emotions D: Dialogue Nice video.1.2k likes · video

Level 1 - Stimulation Level 2 - Captivation Level 3 - Anticipation Level 4 - Validation Level 5 - Affection Level 6 - Revelation537 likes · video

What they ask for

Only scripting par ek detailed video banao [Make one detailed video on scripting only]62 likes · video

I really really want a directors commentary iron lung from mark, just a full on info dump, adhd fueled monolog of all the nerdy filmmaking stuff.1.9k likes · video

I would love a video about your set-up/equipment :)19 likes · video

I want a 24-hour version of this.995 likes · video

If you could make a video specific for storytelling on social media with a formula or guide to be applied in most niches it would be great29 likes · video

Questions they keep asking

Aap apne video me dusre ke video ke parts ko kaise add karte ho matlab copyright wala dikkat, Or sound effects or music bhi kaha se lete ho [How do you use other people's clips without copyright trouble, and where do you get sound effects and music?]416 likes · video

jab hamare pass point to point script hoti hai to use word to word bol hi nai paate hai [when we have a point-by-point script we can't say it word for word]62 likes · video

what camera and lens did you use?892 likes · video

the lighting between the two clips is often different, so the split is pretty obvious :(401 likes · video

On AI

Oh my gosh, Gling AI is absolutely perfect3 likes · video

chatgpt or whatever it is, is right5 likes · video

So this is why every AI response includes "here's what most people get wrong" or "it's not X, it's not Y, it's Z"2.6k likes · video

This is definitely written by AI. The punchlines. The zingers. The groups of three.1.4k likes · video

Interviews, journeys, build in public, creator stories

This audience rewards the person behind the machine: unedited footage of a real operator, BTS that shows crew, cost and struggle, honest labor stories, and interviews mined as courses. Self-identified working creators are a thin slice of commenters, so a face-cam channel for 100k+ operators wins by showing real numbers, costs, team and failures, demonstrating AI doing visible work, and keeping taste visible, because a vocal minority blames optimization and retention editing for ruining YouTube.

Unedited, unscripted real-person footage beats the polished main channel parasocial plus realism. The 36M-view vlog's top comment (12

this is so refreshing just seeing you do things kinda unedited and just going out being yourself, please do8.7k likes · video

a Mr. beast video that's not edited for max retention is kind of awsome916 likes · video

BTS reveal of the machine: crew, gear, studio scale realism/attention-to-detail awe plus competence/mastery. Vie

His studio setup could compete with some television and Hollywood movie production sets.3.1k likes · video

Now I understand how Mr beast is able to make so much content He is got a massive team and massive532 likes · video

Strategy extracted from long interviews; numbered frameworks viewers re-post competence/mastery plus curiosity. Interviews are watched as

5 secrets 1- Be unique 2:38 2- Be valuable 6:40 3- Be authentic 10:38 4- Quality>Quantity863 likes · video

Insider honesty about labor, pay, burnout and platform cost identity/belonging plus curiosity gap (the hidden cost). The

"You kind of start thinking while you're working on your boss's third house, if you're ever going to be able45k likes · video

"7 hours of work.. for 4 seconds of content" that line alone hits so23k likes · video

What they ask for

MrBeast you HAVE to post more of these vlogs 😭 it’s so entertaining watching a YouTuber we’ve4.1k likes · video

Ngl you should make a vlog channel with vids like these called MrVlog that would go so hard498 likes · video

I love the behind the scenes of beast games, but I would love more just to see a daily look into Mr. Beast Life cuz we already saw the behind the scenes in the259 likes · video

We want behind the scenes of this video also.176 likes · video

Thanks so much, Jack! Can you also make a video on good AI video generators? And can we use free ones too?15 likes · video

Questions they keep asking

What video generator tool did you use to create those shorts? If you dont mind let me know please25 likes · video

Why aren't the "bloopers" in the main videos, its looks so much alive1.2k likes · video

Why does mr beast change thumbnails?? A b testing for maximum views. Its not for great content tho.67 likes · video

how much money did the entire season 2 of these games cost11 likes · video

On AI

Sparse: about 22 of 1,889 comments, most on Raj Shamani's AI-business episode and Jack Craig's AI channel video; Rick Rubin's AI-themed interview draws none. Positive when AI is shown doing visible work (demo, screen, workflow). Negative about hype with nothing practical, yes-man flattery, hidden costs, and YouTube's own AI moderation. Bot spam for AI tools appears in AI-video comments.

Finally a podcast that shows AI doing actual work instead of just talking about it 🙌 demo segment was chef's45 likes · video

A masterclass on moving from AI hype to actual business logic. The point about building workflows rather than just writing prompts is the real game10 likes · video

AI is the ultimate "yes man." Claude told me I had a billion-dollar idea until I asked for the blunt, no BS, truth. Suddenly it was a "couple thousand dollar idea" that anyone could copy. Don't let47 likes · video

One thing we should remember that they are using premium paid versions of almost all the Ai app,so it will not work as smooth as it’s working for32 likes · video

Creator business, one-person business, marketing, income

This audience rewards numbers and inner workings shown without stalling (costs, team, where money goes, failures) and one reusable reframe per video that viewers quote to clients. Comments are mostly beginners, money-seekers and bots; operators are a low-like minority asking the most specific things (systems, tooling, rates, paid vs gifted). A new face-cam creator aimed at 100k+ operators should show real costs and the machine behind the channel, back AI claims with proof (high-like AI talk is sceptical: affiliate, slop, AI-written scripts), and avoid funnel-first framing.

Money numbers shown first, no stalling, creator volunteers the uncomfortable detail curiosity gap paid off immediately + parasocial trust: the g

Man, I’ve seen so many YouTubers throw up clickbait titles about revealing their revenue, only to stretch their videos to 10 or even 20 minutes.19k likes · video

Wow, Kai! How transparent! One of my all time favorite YouTube videos.644 likes · video

Behind the scenes of a big creator company: logistics, team, where the money goes curiosity gap + realism awe: the machine is treated as the s

he honestly needs a behind the scenes channel. The infrastructure and the logistics of running all the channels and businesses is extremely interesting on its own.6.0k likes · video

I love that Jimmy is so chill to sit down for an interview and just...show you how he does it1.9k likes · video

The human cost of running a creator business, told openly on camera by the team parasocial + identity/belonging: the 25k-like top comment is

We're always here for you, James! You always need to put your mental health first!25k likes · video

You are not a 'shitty entrepreneur' you have inspired my son to be an engineer,1.9k likes · video

One quotable reframe viewers reuse on real clients competence/mastery: one sentence changes how viewers value t

"You price the client and not the job" Love that.2.0k likes · video

The hourly model is broken because it rewards inefficiency. It's as simple as that. Beautiful.1.4k likes · video

What they ask for

he honestly needs a behind the scenes channel. The infrastructure and the logistics of running all the channels and businesses is extremely interesting on its own.6.0k likes · video

Yes would love a part 2. Also very practically: what tooling so you use with your team to set this all up and track progress? Asana?0 likes · video

I would love a part 2!! My current struggle is trying to get more than just gifted collabs.0 likes · video

You should add chapters135 likes · video

3.3 millions views on this video, so far. We need a "How much YouTube paid me for my "How much YouTube paid me" video.145 likes · video

Questions they keep asking

As someone who's finally getting 2-3 monthly deals, including some return clients: when do you know to up your rate? (while still building that relationship with returning brands).0 likes · video

I want to know moré about accepting free collabs (gifting only), some people say that we shouldnt because thé brand will never pay us if we could do it for free,0 likes · video

You ever say to these brands, I have a great idea that'd gain alot of attention, and ask them to sign an NDA?0 likes · video

all well..... but HOW do you get customers in the first place???18 likes · video

On AI

i ran a basic ass add of me just recording and ai voice over. spent 240$ 14 days and made me $4000 in sales. in 14 days. blew my mind49 likes · video

I'm 57 and just retired (Quite wealthy) I am gonna do this and start a business for fun. I am fascinated by the possibilities of AI.48 likes · video

just so you guys know he’s a cofounder in viblo ai. He made this video solely for the purpose of you paying monthly for that software.1.0k likes · video

"How to fill youtube with AI slop" FTFY226 likes · video

Creator-economy news, drama, announcements

This audience rewards provable humanness, evidence-first exposés, candid disclosure of money and life changes, and content that gets to the point; it punishes AI slop, hidden money motives, scale-optimised MrBeast-style production and platform metric-chasing. The 100k+ peers appear only under slop, private-equity and platform-control videos, and the AI-leveraged one-person-company pitch lands in a hostile room (zero unconditional pro-AI comments, and a pro-AI creator is met with 'is he getting paid', 1,336 likes). A new face-cam creator should lead with the named human, receipts and his own conflicts of interest, show AI as disclosed tooling under human judgment, never pitch 'AI runs the channel', and own the ownership-transparency and anti-slop angle the audience is asking for.

Original human creators vs AI slop: a besieged tribe with one enemy identity/belonging (us vs slop) plus parasocial loyalty; ang

Continue exposing these frauds44k likes · video

The way to combat this is to not watch them. Good work Fern & all the other original creators.40k likes · video

Exposes that prove a suspicion: who is really getting paid (Honey, private-equity buyouts of favourite channels) curiosity gap plus vindication ('I knew it'), with awe at th

Now I'm proud of myself for being too lazy for those 2 clicks for years262k likes · video

“WHERE DOES HONEY GET THE MONEY?!” -Markiplier 2019 HE WAS RIGHT TO BE SUSPICIOUS!!! 😂93k likes · video

Money-motive suspicion: viewers audit sponsors, affiliates and ads realism/attention-to-detail: audiences decode incentives, an

At this point if I see something advertised on YouTube I automatically assume it's a scam.144k likes · video

The golden rule of "stay away from anything advertised on YouTube" is still going strong.7.4k likes · video

MrBeast-ification: scale-optimised, corporate creators read as fake; unhurried and personal reads as real parasocial (felt betrayal by a once-trusted kind of creator)

I honestly miss the era where it was just friends hanging out and recording it. Now its just making everything corporate with no sense of making content for fun30k likes · video

His smile never reaches his eyes.25k likes · video

What they ask for

You need to release a master list of all of these shill private equity channels so we know which channels to blacklist that keeps getting updated.13k likes · video

YouTube needs to say whether or not a channel is private or commercially owned. Just like if they’re sponsored or not.969 likes · video

YT needs to add a feature that lets people hide AI content altogether.1.0k likes · video

No, I don’t want to turn off shorts for 30 days. I want to turn them off.26k likes · video

Do a second part with breakup videos from different countries / in different languages so you have to judge the breakup from body language and vibes only15k likes · video

Questions they keep asking

Kya Yeti ne bhi ye video dekhi hai?217k likes · video

Why can’t YouTube just be happy being a video library?2.1k likes · video

Which is scarier? Mr.Beast knowing Karl Marx’s work? or Mr.Beast not knowing Karl Marx’s work?1.8k likes · video

Markiplier : calls out honey Jacksepticeye : calls out Mr Beast Who's next ?4.4k likes · video

On AI

Overwhelmingly negative. No unconditional pro-AI comment in 2,115. Positives are conditional (AI for medicine and chores, not art). A creator who posts pro-AI content is suspected of being paid, and pro-AI repliers are called bots.

Like there’s AI being used in the medical industry that is able to detect breast cancer at SUCH an earlier stage than before. THAT is what AI needs to be used for, not to never have a creative thought or never be able to do anything on your own again20k likes · video

"I want AI to do my dishes and laundry so I can do art and writing. Not AI do my art and writing so I can do the dishes and laundry"3.8k likes · video

I hope someone invents an “AI block”, like Ad block, so I can just never see AI slop channels33k likes · video

giving me an ai slideshow as a birthday present is 10x worse than just not getting me a present at all49k likes · video

Beginner growth, short-form, packaging

This lane is a beginner and small-creator crowd: its biggest threads are 'small creators gather here' and Hinglish sub-count thanks, so tips-style education attracts people who cannot be the 100k+ audience. The few working creators and the biggest non-beginner comments reward real numbers and process, packaging that keeps its promise, a consistent recognizable human brand, and a huge name saying he may be wrong. A new face-cam channel for operators should teach with its own data and failed experiments, skip comfort-and-motivation, and keep AI in the engine room, not on the thumbnail.

Legitbait: clickable packaging that keeps its promise (Veritasium, 8.3M views) curiosity gap plus trust: viewers reward the creator who ope

a case study in how to make clickable videos while still respecting the intelligence of the audience.41k likes · video

The key difference is that your videos actually deliver the satisfaction that the title and thumbnail teases us with.3.2k likes · video

A consistent, recognizable human brand beats AI-polished novelty (Forgotten Weapons AI-thumbnail test) identity/belonging plus realism: the look is a trust contrac

Your current thumbnail style is clean and has no extra clutter.10k likes · video

I love your standardized format8.2k likes · video

The biggest creator admitting he might be wrong (PewDiePie 'How To Get Started') parasocial: honesty from the top name reads as credibility,

I didn't expect this video to be a serious one.11k likes · video

Not clickbait?!2.5k likes · video

Diagnosis over tips: CTR, retention, who the video is for, emotional relevance competence/mastery: creators who tried the tips want mechani

Gave better advice than 99% of the yt gurus that only talk about thumbnails and titles204 likes · video

The biggest shift for me was realizing people don’t stop for “good advice”. They stop for emotional relevance.445 likes · video

What they ask for

Next video: “I Tricked My Subscribers with My Own Soical Media”1.6k likes · video

long video kaise viral kare uska ek video bna dijiye plz221 likes · video

Bhai plz gaming channel ke liye bhi video bna diya karo114 likes · video

I hope that after the Q&A video, you’ll make a video on the topic “How to make the best INTRO HOOK57 likes · video

Decoding yt please next video on editing tutorial52 likes · video

Questions they keep asking

Bro my almost shorts retention above 80 % + but 10 days main unmain serf 6k 16k views aata hai so any improvement trick.😊308 likes · video

My videos with 60 to 70% retention has <200 views and video with 30 to 40% retention has more than 1.5k views. i don't understand why is this happening?. More retention should meen more views, right?2 likes · video

Regarding mixed content, why can't YouTube use the same cold start algorithms to determine which category this video fits in?20 likes · video

Someone says "post everything, anything!" And someone says "post niche"26 likes · video

On AI

Only 32 of 1,710 comments mention AI, 19 of them under the Forgotten Weapons test. The negative side is loud (the 45 comments packed for one AI-thumbnail experiment total about 62K likes, almost all preferring the old look) and it objects to AI-looking PUBLIC packaging, which breaks brand recognition and signals slop, not to AI as a tool. The positive side is sparse and private: Studio's AI audit, ChatGPT recommending a video, a request to cover Claude for short-form. Spam promoting AI image tools was excluded.

I actually asked studio AI to audit my channel yesterday. It was really pretty useful.4 likes · video

Chatgpt recommended your video19 likes · video

These AI thumbnails are usually a hint for low quality AI slop.1.1k likes · video

The AI ones make the videos look like they'll be slop1.1k likes · video

Creativity and creator psychology

This audience rewards honesty about the cost of making things plus one usable idea delivered plainly: the adult, high-engagement videos (Design Theory, Josh Czuba, Daniel Barada, Perry Daniels) are essays or unedited talking-head monologues where viewers confess their own stories at length, while the entertainers win on jokes and animation, not advice. A new face-cam creator for advanced creators should name the unspoken pain (success trap, fear replacing curiosity, advice-consumption guilt), hand over one named rule or free system, show visible craft or a result, and never read as a pitch, since the sharpest negative reaction in the data is to sellers of secrets. Treat AI as a visible sidekick to a human vision, because the loudest AI reaction is relief at human-made work.

Creative success has a cost: love the work, not the audience's verdict identity/belonging: working pros see an unspoken fear named

My editor once said, ‘You can tell an artist has some mental struggles when they’re doing an exceptionally good job’7.6k likes · video

You can love architecture all you want, but it will never love you back.2.8k likes · video

Burnout is fear replacing curiosity, perfectionism feeding on itself identity/belonging: relief that it is not just me, plus a re

so much fear from a blank page, yet I used to draw whatever came to mind beforehand with nothing but joy3.5k likes · video

comparing yourself to other people, trying to draw a fully rendered masterpiece each time you buckle down1.9k likes · video

Rest is maintenance; the power-through operator is the one who hits the wall competence/mastery: rest framed as an engineering input for

If you don't schedule time for maintenance, your equipment will schedule it for you.1.3k likes · video

Strategic rest is also a form of discipline, and not to be treated as "being lazy"396 likes · video

A creator admitting burnout triggers fierce fan loyalty (AlishaMarie, 3.5M views) parasocial: viewers protect the creator, promise to wait, an

So proud of you finally putting yourself first3.2k likes · video

Take as long as you need, we'll still be here when you get back405 likes · video

What they ask for

the only thing the missing here is a Creative Kit for Adult like the Engineering side.76 likes · video

animating twitter comments would be a great series to do somewhat consistently.7.8k likes · video

Any chance you could show more behind the scenes sometime?52 likes · video

Would honestly love to see how you actually film these videos8 likes · video

14:31 would love to know your thoughts about that21 likes · video

Questions they keep asking

Do you know an influencer that quit & went back to a 9 to 5?300 likes · video

if one picture makes you more creative, then do two pictures make you twice as creative? Is the effect stackable?5.8k likes · video

did you come back from it? did it make you lose some of the love you had for your passion?60 likes · video

real question, how to do this with OCD?23 likes · video

On AI

Only about 15 comments across 22 videos mention AI. The positive ones all come from one musician (Dandy John) whose AI character jokes beside his songwriting; they are near-identical and low-like, probably templated, so low trust. The real signal is protective: polished human work gets suspected of being AI, AI slop is the foil that makes craft precious, and AI art is cited as artist pressure. AI is accepted only as a visible, funny sidekick to a human vision.

The idea of the AI-Guy commenting throughout the video is genius. Such a fresh and creative touch.20 likes · video

it really feels like a creative partner rather than just a tool.8 likes · video

In a world drowning in AI slop, this was a refreshing change.212 likes · video

I'm genuinely annoyed with myself and at the deceptive state of social media for making me assume this was most likely AI generated7 likes · video

AI tools and AI debate

This audience rewards a named, visibly human personality with stakes, honest framing and receipts, and punishes substitution of the creator or undisclosed AI; free calm deep teaching and open-source builds earn loyalty, hyped make-money pitches earn side-eye. A face-cam creator selling an AI-leveraged one-person company should keep face, voice and judgment unmistakably his, disclose where AI sits in the pipeline, show real builds and numbers, and frame AI as what frees human craft: the anti-slop signal is the largest and loudest here, so the 'I love AI' stance will draw fire from the 100k+ creators he targets unless proof of quality comes first.

Human-made as the trust and prestige badge identity/belonging: viewers stand on the human side, and tru

This is the only YouTube membership that counts. It isn’t for someone with a million subscribers, who sits and games...10k likes · video

“By humans, for humans” is going to become such a sought after phrase in what we buy and consume.9.2k likes · video

A named human visibly beating or out-acting AI humor plus curiosity gap: the title promises a trick and the

Ai replacing us ❌ We replacing ai ✅9.1k likes · video

Its so ironic that humans can FULLY act and pretend to be ai but ai can't even come close to be like human content 😭😭7.3k likes · video

Slop fatigue and the dead-internet feeling identity/belonging through shared grievance plus vicarious d

Dead internet theory has become dead internet reality.108k likes · video

The best side effect of AI Slop is the fact that I am spending way less time on social media due to the AI fatigue.67k likes · video

A creator replacing himself with AI reads as parasocial betrayal parasocial: the creator's real self is the product, so a sta

"this is my last stream as a human being" what a horrific thing to be proud of11k likes · video

The fact that the AI version of him is more likeable speaks volumes714 likes · video

What they ask for

You should do a short where you post weirder and weirder instagram posts and watch your followers go crazy trying to figure out what the...2.0k likes · video

Missed opportunity to post a real ai video at the end and have people tell you that it's not AI 😂456 likes · video

Timestamps pls197 likes · video

where can i get the claude md file he used?12 likes · video

There should be a weather layer to this. Something about watching live hurricanes or storms would be pretty cool. Maybe...725 likes · video

Questions they keep asking

I'm confused on how to set up the claude.md files. Do you just go out and find someone elses? Also the files in general. Like how do you keep all the...12 likes · video

@nicksaraev what voice transcription tool are you using?6 likes · video

What is the practical use for it?16 likes · video

its all good, but for what would I use that, as a private person. Why should I be interested in see the live flights or...15 likes · video

On AI

The hostility targets AI as substitution or fog (slop, fake people, undisclosed content, platform-pushed feeds, a creator's face and voice swapped out), not AI as a craft tool: the same crowd cheers when a named human uses AI as the prop or the experiment (Sambucha, yikes) and reads a build-and-open-source demo as generosity (God's Eye View). Backlash triggers seen here: a creator announcing a stand-in for himself (n3on), undisclosed or hype-first AI promotion, AI accusations aimed at honest work, any hint a platform or brand is pushing it. Caveat: no video here is a big creator openly running his company on AI, so 'AI used BY a real creator' is inferred from adjacent cases (Neon, Kwebbelkop, tutorials), not observed.

you won’t believe what happened man…actually I have a handyman who often helps me with a lot of things . one day he asked me if I could build him a website . so yesterday in one day I built him a...410 likes · video

All in on Claude Code Max. There is no kicking tires here. Just pure efficient and effective...5 likes · video

I'm not anti-technology. Technology has become more and more anti-me.3.5k likes · video

"The underlying purpose of Al is to allow wealth to access skill while removing from the skilled the ability to access wealth."491 likes · video

Faceless, automation and make-money-online

This lane rewards trust and anti-scam realism: honest numbers, a humble named host, and zero course-selling beat any income claim, while ad-disguised or AI-persona content gets shredded. The audience is young, broke and burned, treats 'how to make money' videos as the real business model, and will not pay or follow a pro-operator thesis, so a new face-cam creator should borrow the honesty format (real P&L, failures included, no course) and avoid income-promise titles, beginner promises and AI-as-magic framing.

Honest real-number debunks of 'too good to be true' money (anti-scam realism) realism/attention-to-detail awe plus vicarious danger: viewe

Remember folks. If it sounds too good to be true, it is. Don't get scammed.13k likes · video

Finally a realistic video about selling "digital products".5.3k likes · video

Parasocial trust in a humble, named persona who is visibly not selling a course parasocial: the host's character (humble, honest, 'old guy w

I like that Mark is the only "how to get rich" youtuber that isn't just advertising a course. Great content!91 likes · video

he is the only YouTuber who shows everything from A to Z and does not trick people into just any courses, oh my god, sub!377 likes · video

Follow-along blueprint: every step shown, prompts and settings handed over competence/mastery: the viewer can copy the workflow tonight

Bro, THIS is the first REAL step by step video I see for this kind of AI journey. All others assume a lot of stuff in the middle. Thank you!!!2.1k likes · video

For the ones looking for the prompt in the comments:2.3k likes · video

Meta-skepticism: the money is in the audience and the 'how to make money' video itself curiosity gap/identity: viewers feel smart for seeing the tr

How to make money is really: To make video how to make money6.0k likes · video

The trick is the people who make the videos have a massively popular youtube channel they use for marketing. You don't make money on the books; you use them to monetize your existing fanbase.2.7k likes · video

What they ask for

I would love to see you do a video like this but with successful side hustles.682 likes · video

Could you maybe do a follow up on this in 6 months to a year?1.8k likes · video

Its. Been 9 months, can we get an update with sales over time?408 likes · video

make a video for us who are now approaching 40 :)852 likes · video

Would love a list like this for seniors. It's been quite challenging out here!35 likes · video

Questions they keep asking

Anyone else confused as to how 20% off is somehow a "much better deal" than 55% off?324 likes · video

How can this be moral? Selling health advice, relationship advice or finalcial advice from a fake person who's never even lived69 likes · video

Why are there so many comments mentioning she's a humble and award winning author are they all paid bots 😭105 likes · video

Why did you refund the digital product sales?20 likes · video

On AI

Bro, THIS is the first REAL step by step video I see for this kind of AI journey. All others assume a lot of stuff in the middle. Thank you!!!2.1k likes · video

I created this channel and used your bulk method and created 500 shorts in bulk and uploading daily 2 of them.I got 27k+ views and 20 subscriber.43 likes · video

I can't believe people are actually listening and paying to fake people. We are now officially entering the Blade Runner era i guess.861 likes · video

No doubt, humanity has reached a new level of stupidity.847 likes · video

Money in this niche

Sponsors, not ads, pay here. Colin and Samir took about 95% of show revenue from sponsorship and earned about $1.00 per 1,000 views from AdSense (Feb 2022, Nathan Barry interview).
Measured RPM: Business and Finance median about $2.01 per 1,000 views, but on fewer than 10 channels (directional); Education and Science $10.22 (AIR, 300 channels, May 2025 to May 2026).
Paid communities: The Futur Pro, 900+ members at $449 a quarter, reported $1M+ a year (case study about 2023, Outseta case study, c. 2023).
Cohort courses: Colin and Samir's Creator Startup, $1,797 (Tubefilter, Jan 2024); Ali Abdaal's Part-Time YouTuber Academy from $1,495 (Publish Press).
The risk is real: Ali Abdaal's course demand fell in 2022; Creator Science revenue fell 8% in 2025, digital products -74%, two live events lost money (Jay Clouse year in review).
Strategists as a business: Paddy Galloway's channel works as a lead engine for consulting, a 20,000+ creator newsletter and an accelerator (OutlierKit, Jul 2026; fees UNCONFIRMED).
Sponsor rates for business and marketing audiences are quoted at $25-40 CPM, but only by a vendor (UNCONFIRMED, 1of10).

Full notes: creator breakouts and money, who watches.

Rules of the road

AI disclosure (YouTube Help): "We require creators to disclose AI-generated or altered content that seems realistic." No disclosure needed for "Production assistance, like using generative AI tools to create or improve a video outline, script, thumbnail, title, or infographic", "Caption creation", "Idea generation", or "Cloning one's own voice to create voice overs or dubs". "Disclosing AI content alone won't limit a video's audience or impact its eligibility to earn money."
Auto labels since May 2026: "Starting in May 2026, we're rolling out new internal signals to help identify AI-generated content" (YouTube blog, May 27 2026).
Inauthentic content (renamed from "repetitious content" July 15 2025, YouTube Help): not monetizable: "AI-generated content made with generic or unoriginal templates giving the impression of mass production without adding the creator's original, authentic insights or perspective". Allowed: "using AI to edit your video scripts or generate a unique background visual for your content". Safe reading (not stated): a real host showing his own AI workflow is the allowed case.
Partner Program bar doubles for new channels on Feb 1 2027: "8,000 qualified watch hours in the last 365 days, or 20M qualified Shorts views in the last 90 days, in addition to still needing 1k subscribers. If you are already in YPP, your status is not impacted." (YouTube Help). Safe reading (not stated): a channel accepted before Feb 1 2027 is "already in YPP". Today it is 1,000 subs plus 4,000 hours or 10M Shorts views (YouTube Help).
YouTube's stated line on AI (Neal Mohan, Jan 21 2026): "AI will remain a tool for expression, not a replacement." (YouTube blog)

Full note with the timeline: timeline and policy.

Method and caveats

Discovery: 170 searches x 4 sort orders (yt-dlp, free), 23 API searches by year (2014-2026), 4 TubeLab outlier pulls, 3 Google Trends sets. Pulled 2026-10-27.
Labels: 30k titles read by labeling agents into 24 lanes defined by a taxonomy agent from a 700-title sample; non-niche titles dropped.
Channel baselines: latest 50 long-forms of 6.2k channels read from their channel pages (free). Dates there are YouTube's relative text ("3 months ago") and views are rounded to 3 digits ("112K"); "1 year ago" covers 12-23 months, so typical-upload and title tests stop at about 11 months (330 days). Shorts via the API with exact dates. Livestream replays sit on a separate tab and are excluded.
Typical upload: per-channel medians with a bootstrap range over channels; only channels the agent labels confirm as creator-niche channels; 91% of rows sorted into lanes by a model (cross-checked accuracy 0.74). Search-found videos are winners and are agent-labeled, so a pooled median per lane is pulled up by them; per-channel medians limit that.
Survivor bias: baselines only cover channels whose best video passed 100k views, so a brand-new channel faces worse odds than these numbers show.
Search medians flatter every lane (search returns winners): "what does worst" and "typical" come only from the channel upload lists.
Commenter check: the first 100 comments (relevance order) on 5-14 videos per lane and 3 per reference channel; 48k commenter channels looked up. Commenters are not viewers; relevance order lifts bigger commenters, so every row uses the same depth; lanes where one video carries 30%+ of the 10k+ commenters are listed. Video owners' own comments are never quoted as viewers.
Phrase signals are regex counts and can echo a video's title (the "AI slop" case); read them with the mined quotes.
Reference channels: latest ~200 long-forms each with exact stats; members-only uploads (0 public views) dropped; Creator Science re-pulled after the first handle pointed at an old personal channel.
What the data cannot say: viewer ages and jobs (YouTube does not publish them for other channels), revenue, and whether a format caused a result.

Raw research

Download every labeled video (CSV) · Web notes: audience · creators · timeline

Beginner growth tips (3.3k videos)

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Creativity & creative process (653 videos)

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Do schools kill creativity? | Sir Ken Robinson | TED

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936k views · slurpy · 720k subs · 2026-06 · 5.8x

Inside MrBeast's YouTube Machine

929k views · Jon Youshaei · 818k subs · 2026-04 · 1.6x

MrBeast's 100 Days video is Horrible

913k views · Not Blockade · 11k subs · 2026-06

How MrBeast Made 30 Celebrities Fight for $1,000,000

810k views · Jon Youshaei · 818k subs · 2026-01 · 1.4x

Build in public & BTS (489 videos)

Top long-forms, all time

Dude Perfect: Backstage Pass | Official Documentary

54.8M views · Dude Perfect · 62.8M subs · 2020-05

A Week In The Life of MrBeast

36.3M views · MrBeast 2 · 62.8M subs · 2026-08 · 1.6x

The MrBeast MEGA-STUDIO Tour!

31.4M views · Mrwhosetheboss · 23.0M subs · 2022-07

MrBeast Deleted Scenes #2

23.9M views · MrBeast 2 · 62.8M subs · 2025-12 · 1.0x

How I Made My Most Expensive Video Yet (Beast Games)

17.8M views · MrBeast 2 · 62.8M subs · 2026-01 · 0.8x

24 hours with MrBeast

11.0M views · Colin and Samir · 1.6M subs · 2022-11

MrBeast ₹1,000 Crore Studio Tour !

10.6M views · Tech Burner · 12.5M subs · 2025-10 · 13.9x

I Made a MrBeast Video with $20

10.0M views · Ryan Trahan · 24.1M subs · 2023-06

Top of the last 12 months

A Week In The Life of MrBeast

36.3M views · MrBeast 2 · 62.8M subs · 2026-08 · 1.6x

MrBeast Deleted Scenes #2

23.9M views · MrBeast 2 · 62.8M subs · 2025-12 · 1.0x

How I Made My Most Expensive Video Yet (Beast Games)

17.8M views · MrBeast 2 · 62.8M subs · 2026-01 · 0.8x

My 100 Million Dollar Studio Tour 🤑

8.1M views · FactoHolic · 23.1M subs · 2026-01 · 1.3x

I Became An Assistant For YouTuber Millionaires!

5.7M views · Alexa Rivera · 18.1M subs · 2026-05 · 1.5x

45 Days with MrBeast

5.5M views · Jon Youshaei · 818k subs · 2026-03 · 9.4x

Finally...Our Personal Gym In Studio Is Ready | हमारे स्टूडियो में GYM तैयार हो गयी

4.7M views · Crazy XYZ · 37.1M subs · 2026-09 · 1.0x

Chaliye Aaj Ghar Ghumaate Hain! 🏠🔥 | Home Tour | हमारे Crazy XYZ स्टूडियो की सैर 🎥

3.5M views · SumitXYZ · 415k subs · 2026-09 · 11.3x

Content marketing for businesses (466 videos)

Top long-forms, all time

How To Market Your Business On Social Media

3.2M views · Marley Jaxx · 185k subs · 2021-04

Why All Brands Should Study Stanley Cup CEO Terence Reilly's Marketing Masterclass

3.0M views · Forbes · 2.2M subs · 2024-03

17 Years of Marketing Advice in 46 Mins

1.7M views · Sabri Suby · 533k subs · 2024-06

10 Marketing Strategies Guaranteed to Grow ANY Business (PROVEN & PROFITABLE)

1.4M views · Adam Erhart · 731k subs · 2022-08

55 Minutes of Social Media Content Strategy for Entrepreneurs

1.1M views · Think Media · 3.5M subs · 2022-12

My Actual Social Media Strategy For 2026

918k views · Alex Hormozi · 4.6M subs · 2025-10 · 2.9x

Starbucks Makes Slop Just To Go Viral

881k views · Edvasian · 1.1M subs · 2025-11 · 1.4x

How to create a stand-out SOCIAL MEDIA STRATEGY for your small business + how to film & edit vi

825k views · Chantal Leonhardt · 52k subs · 2024-07

Top of the last 12 months

Starbucks Makes Slop Just To Go Viral

881k views · Edvasian · 1.1M subs · 2025-11 · 1.4x

Materi Strategi Digital Marketing dari Harvard Business School

665k views · MALAKA · 1.4M subs · 2026-03 · 4.3x

Social Media is Over, Here's What Will Grow Your Business

572k views · Sunny Lenarduzzi · 799k subs · 2026-01 · 20.4x

I Started My Own Influencer Marketing Agency👨🏻‍💻

556k views · Active Krishna · 22k subs · 2025-11 · 22.7x

The Science of Building a Premium Brand

535k views · Air · 19k subs · 2025-11 · 1196.4x

Learn 97% of Meta Ads in Under 19 minutes

525k views · Sabri Suby · 533k subs · 2026-06 · 11.9x

The Top 7 Content Strategies To Get Ahead of Everyone Else

476k views · Joanna Wiebe · 149k subs · 2025-12 · 20.7x

Claude Code: Build Your Full AI Marketing Team (Agents + Claude Skills)

364k views · Grace Leung · 148k subs · 2026-03 · 6.4x

Income reveals (449 videos)

Top long-forms, all time

How Much Money Youtuber Make | Show Real Youtube Earning |Share My Tips & Experience To Increas

72.5M views · Animal Hub · 149k subs · 2023-12

💲TOP Richest Youtube Stars 2023 ►3D

22.3M views · Real Data · 529k subs · 2023-06

Asking Rich Youtubers for a House Tour!

9.7M views · Ayush Bhandari · 6.8M subs · 2026-04 · 1.7x

How We Make Money on YouTube with 20M Subs

5.8M views · Kurzgesagt – In a Nutshell · 25.8M subs · 2023-03

How Much Money MrBeast Makes | The Full Story

5.0M views · Graham Stephan · 5.2M subs · 2022-09

I Spent 24 Hours With Roblox Millionaires

4.4M views · Starter Story · 891k subs · 2025-04

I Asked YouTube Millionaires How Much They Make

3.4M views · Jordan Welch · 2.0M subs · 2022-10

How Much YouTube Pays You For 1,000 Views In 2026

3.3M views · Make Money Matt · 971k subs · 2023-03

Top of the last 12 months

Asking Rich Youtubers for a House Tour!

9.7M views · Ayush Bhandari · 6.8M subs · 2026-04 · 1.7x

How I make $10,000 a month as a STUDENT (and how you can too) 💸

2.6M views · fayefilms · 1.6M subs · 2025-12 · 7.9x

How Much YouTube Paid My SMALL CHANNEL In 2025

2.3M views · Retirement Survival · 117k subs · 2026-01 · 111.0x

How Rich Is MrBeast Actually?

2.2M views · StreamFlix · 427k subs · 2026-03 · 4.0x

I’m 72. YouTube Sent Me My First Payment - Here’s What I Made

1.8M views · Roscoe Jennings · 28k subs · 2026-09 · 93.0x

How I Make $24,937/mo Posting YouTube Shorts (Using Claude AI)

1.5M views · Kellan Henneberry · 97k subs · 2026-06 · 25.5x

My Journey to 100,000 Subscribers - What Youtube Paid Me - and how long it took

1.0M views · Rob the Maritimer · 123k subs · 2026-04 · 125.5x

Youtube Payment Process ( Full Details)💸🎉 | My Second Youtube Payment 💸

916k views · Vijay Dhanbadi · 106k subs · 2026-01 · 13.0x

Storytelling & scripting (436 videos)

Top long-forms, all time

The magical science of storytelling | David JP Phillips | TEDxStockholm

6.3M views · TEDx Talks · 44.7M subs · 2017-03

How to write descriptively - Nalo Hopkinson

6.1M views · TED-Ed · 23.0M subs · 2015-11

Give me 9min, and I'll improve your storytelling skills by 176%

3.7M views · Philipp Humm · 312k subs · 2025-02

How to make your writing suspenseful - Victoria Smith

3.4M views · TED-Ed · 23.0M subs · 2017-10

The clues to a great story | Andrew Stanton | TED

3.2M views · TED · 27.9M subs · 2012-03

How To Become A Master Storyteller

2.9M views · Kallaway · 479k subs · 2024-11

How to make your writing funnier - Cheri Steinkellner

2.8M views · TED-Ed · 23.0M subs · 2016-02

Why THE FAR SIDE is a masterclass in storytelling

2.7M views · The Gaze · 121k subs · 2019-12

Top of the last 12 months

How to Become a Storytelling Genius (Dopamine Ladders)

675k views · Kallaway · 479k subs · 2025-11 · 11.4x

4 ways to tell a great story

580k views · TED-Ed · 23.0M subs · 2026-09 · 1.5x

How I Write my Viral Script

498k views · Abhimanyu Singh (Yash) · 64k subs · 2026-03 · 2.2x

How to Use Storytelling to Make ADDICTIVE YouTube Videos!

410k views · DecodingYT · 1.2M subs · 2026-03 · 0.5x

Give me 18min & I’ll improve your storytelling skills by 183%

409k views · Philipp Humm · 312k subs · 2026-04 · 38.9x

How to Create a Killer Intro Hook (Impossible to Skip)!

391k views · DecodingYT · 1.2M subs · 2026-01 · 0.5x

How to Create VIRAL VIDEO HOOKS (and blow up your Content)

382k views · NSB Pictures · 1.8M subs · 2025-10 · 1.7x

The Neuroscience of Addictive Storytelling (And How to Master It)

364k views · Kallaway · 479k subs · 2026-04 · 6.2x

Creator psychology (393 videos)

Top long-forms, all time

I'm Burnt Out...Dealing with Youtuber Burn Out

3.5M views · AlishaMarie · 8.0M subs · 2018-05

how to switch from watching to creating.

1.5M views · Ermia Ramez · 192k subs · 2026-08 · 6.3x

Why Creative Success Destroys People

1.2M views · Design Theory · 807k subs · 2025-07 · 2.2x

Burnout

1.1M views · Escena - Escuela de Animació · 17k subs · 2024-12

You're not crazy, being a small creator is hard(er)

1.1M views · David Achu · 810k subs · 2024-06

WATCH Before You Blow Up on YouTube | The Cautionary Tale of Jani Lane

1.0M views · Adam Ragusea · 2.6M subs · 2019-09

The Power of Rebranding, Staying Consistent and Building Habits

994k views · Awf The Record · 164k subs · 2025-03

My honest advice to someone who feels behind in life

966k views · Ali Abdaal · 6.7M subs · 2024-06

Top of the last 12 months

how to switch from watching to creating.

1.5M views · Ermia Ramez · 192k subs · 2026-08 · 6.3x

How I trained my mind to create instead of consume

694k views · Josh Czuba · 179k subs · 2026-02 · 46.3x

OUTWORK everyone by being bored

646k views · Daniel Barada · 289k subs · 2026-01 · 15.0x

Why Influencers Are QUITTING & Going Back to 9-5 in 2026

589k views · Zac V2 · 172k subs · 2026-05 · 1.1x

The Kind of Rest That Makes You Immune to Burnout

433k views · Unbothered · 38k subs · 2026-01 · 89.2x

Saúde mental dos creators: números, política e bets | Gaveta

411k views · Gaveta · 1.4M subs · 2026-10 · 1.2x

Burnout Recovery Protocol - Rebuild Focus After Exhaustion

352k views · Hyper Focus · 24k subs · 2026-05 · 40.0x

Please Stop Treating Creative Burnout Like Laziness (Free Membership Gift)

348k views · HealthyGamerGG · 3.5M subs · 2026-10 · 0.7x

AI debate & experiments (351 videos)

Top long-forms, all time

AI Slop Is Destroying The Internet

11.4M views · Kurzgesagt – In a Nutshell · 25.8M subs · 2025-10 · 1.7x

I Bought AI-Generated Ads

8.7M views · Sambucha · 12.4M subs · 2025-03

Replacing Yourself with AI is Stupid

8.2M views · penguinz0 · 18.3M subs · 2026-09 · 3.3x

I Bought AI-Generated Ads (Again)

7.2M views · Sambucha · 12.4M subs · 2025-06 · 4.0x

using AI to write a youtube video

6.8M views · Drew Gooden · 4.9M subs · 2022-08

AI Is Ruining YouTube Kids...

6.6M views · Steve Terreberry · 4.2M subs · 2025-06 · 8.9x

I Tested AI Experiments

6.4M views · Vlad and Chris · 3.6M subs · 2026-09 · 2.3x

I Replaced Myself With AI For An Entire Month And Nobody Noticed

6.4M views · Sambucha · 12.4M subs · 2025-02

Top of the last 12 months

Replacing Yourself with AI is Stupid

8.2M views · penguinz0 · 18.3M subs · 2026-09 · 3.3x

I Tested AI Experiments

6.4M views · Vlad and Chris · 3.6M subs · 2026-09 · 2.3x

I Tricked the Internet with Fake AI Videos

6.4M views · yikes · 2.1M subs · 2025-11 · 3.0x

I Tricked the Internet with a Fake AI Song

4.8M views · yikes · 2.1M subs · 2026-08 · 2.2x

I Bought AI-Generated Ads

4.4M views · Daniel Ferri · 2.4M subs · 2026-03 · 1.2x

I Bought AI-Generated Ads (Part 3)

3.4M views · Sambucha · 12.4M subs · 2026-04 · 1.9x

REACTING TO AI VIDEOS ABOUT ME!

3.3M views · Foltyn · 13.8M subs · 2025-11 · 2.4x

Another Reason I F*cking Hate AI

3.2M views · Rick Beato · 5.9M subs · 2026-09 · 3.2x

Channel announcements & milestones (344 videos)

Top long-forms, all time

A Day at the Park (MILLION SUBSCRIBER SPECIAL!)

57.1M views · Brandon Rogers · 7.2M subs · 2016-04

Ranboo bakes a cake (1 MILLION Subscriber special)

15.2M views · Ranboo · 3.4M subs · 2021-02

After ten years, it's time to stop weekly videos.

12.2M views · Tom Scott · 6.8M subs · 2024-01

VOY A DEJAR YOUTUBE?

9.7M views · Fede Vigevani Vlogs · 5.9M subs · 2026-07 · 1.4x

I Quit

8.8M views · Kai Cenat · 8.2M subs · 2026-01 · 2.4x

so... i finally started youtube

7.0M views · Kush Shah · 79k subs · 2026-09 · 1.7x

Our Last Video...

6.6M views · Topper Guild · 95.7M subs · 2026-08 · 0.8x

THE ONE MILLION SUBSCRIBER SPECIAL | TRYING TO EAT EVERYTHING YOU TOLD ME TO | BeardMeatsFood

5.9M views · BeardMeatsFood · 6.9M subs · 2020-07

Top of the last 12 months

VOY A DEJAR YOUTUBE?

9.7M views · Fede Vigevani Vlogs · 5.9M subs · 2026-07 · 1.4x

I Quit

8.8M views · Kai Cenat · 8.2M subs · 2026-01 · 2.4x

so... i finally started youtube

7.0M views · Kush Shah · 79k subs · 2026-09 · 1.7x

Our Last Video...

6.6M views · Topper Guild · 95.7M subs · 2026-08 · 0.8x

The Future of Veritasium

5.1M views · Veritasium · 21.4M subs · 2025-12 · 0.5x

I Hit 100 MILLION Subscribers!

4.5M views · Alan's Universe · 103.0M subs · 2026-05 · 0.1x

Im Quitting… Kinda

4.0M views · David Dobrik · 17.2M subs · 2026-04 · 0.6x

ME RETIRO DE YOUTUBE!! Ahora soy un PERRO!

2.1M views · JuegaGerman · 56.9M subs · 2026-10 · 0.8x

Creator journey & lessons (329 videos)

Top long-forms, all time

The Truth About Making Cartoons

22.4M views · TheOdd1sOut · 20.8M subs · 2021-09

Reality of my YouTube Career | How I went from 0 to 25 Million? | Dhruv Rathee

13.3M views · Dhruv Rathee · 33.3M subs · 2024-04

13 Unreleased Videos I Thought Would Go Viral

11.2M views · Zack D. Films · 29.4M subs · 2026-05 · 2.2x

5 Unreleased Videos I Thought Would Go Viral

5.6M views · Zack D. Films · 29.4M subs · 2026-09 · 1.1x

Why I left Linus Tech Tips

4.8M views · jakkuh · 795k subs · 2026-01 · 5.8x

How I Became a YouTuber ?? ❤

4.4M views · The Roamer Amit · 14.3M subs · 2026-01 · 0.6x

How I Got 10K Subscribers (with ONLY 7 Videos)!

4.2M views · DecodingYT · 1.2M subs · 2023-06

YouTube has Changed (me)

4.0M views · TheOdd1sOut · 20.8M subs · 2026-09 · 0.3x

Top of the last 12 months

13 Unreleased Videos I Thought Would Go Viral

11.2M views · Zack D. Films · 29.4M subs · 2026-05 · 2.2x

5 Unreleased Videos I Thought Would Go Viral

5.6M views · Zack D. Films · 29.4M subs · 2026-09 · 1.1x

Why I left Linus Tech Tips

4.8M views · jakkuh · 795k subs · 2026-01 · 5.8x

How I Became a YouTuber ?? ❤

4.4M views · The Roamer Amit · 14.3M subs · 2026-01 · 0.6x

YouTube has Changed (me)

4.0M views · TheOdd1sOut · 20.8M subs · 2026-09 · 0.3x

My Secret Sauce.

1.4M views · Elijah Windmill · 12k subs · 2026-05 · 237.9x

How I Monetized My YouTube in 1 Month - Full Journey + Strategy 🔥

1.0M views · Prity Singh · 106k subs · 2025-11 · 101.7x

I almost quit YouTube....

872k views · NetworkChuck · 5.5M subs · 2026-03 · 1.7x

Creator drama & culture (320 videos)

Top long-forms, all time

MR BEAST PARODY 🤑 Ft. INDIAN CREATORS | CARRYMINATI

108.0M views · CarryMinati · 45.8M subs · 2024-10

This YouTuber Faked 100 Records, So I Actually Beat Them

29.5M views · Yeah Jaron · 2.2M subs · 2024-07

Every MrBeast Member Who Got Fired (& Why)

22.3M views · SunnyV2 · 4.4M subs · 2022-12

Exposing the Honey Influencer Scam

19.5M views · MegaLag · 992k subs · 2024-12

21 YouTuber Secrets You NEVER Knew... ft Unspeakable

16.8M views · Preston · 32.4M subs · 2021-09

I Worked For MrBeast, He's A Fraud

16.3M views · DogPack404 · 588k subs · 2024-07

I Took Illegal Advice From Big YouTubers | Ft. @CarryMinati @dhruvrathee @tanmaybhat

14.5M views · Slayy Point · 10.6M subs · 2025-11 · 1.0x

10 Biggest YouTubers Who Are Permanently Banned (& Why)

14.2M views · SunnyV2 · 4.4M subs · 2023-12

Top of the last 12 months

I Took Illegal Advice From Big YouTubers | Ft. @CarryMinati @dhruvrathee @tanmaybhat

14.5M views · Slayy Point · 10.6M subs · 2025-11 · 1.0x

Let’s Watch Influencer Breakup Videos and Pick Sides

8.1M views · The Lucas Lounge · 120k subs · 2026-09 · 15.5x

YouTubers Who Tried To Outsmart The Law

5.5M views · Law By Mike · 19.9M subs · 2026-01 · 1.6x

SATU UNGGAHAN MENCURIGAKAN SETELAH IA MENGHILANG -JASMINE PACE

4.7M views · Nadia Omara · 17.1M subs · 2026-09 · 1.2x

MrBeast Is What Marx Warned Us About

4.6M views · GEOGRAFEIN · 48k subs · 2026-03 · 1380.7x

Jacksepticeye Was Right About MrBeast..

4.3M views · Kowski · 125k subs · 2026-02 · 44.5x

Dumb Streamers Meet Karma Trying to Go Viral

4.2M views · Midwest Safety · 4.9M subs · 2026-08 · 1.8x

The YouTuber Who Stalked His Own Fan

3.7M views · CubeINC · 2.7M subs · 2026-07 · 2.7x

Creator stories & YouTube history (292 videos)

Top long-forms, all time

Technoblade Never Dies

26.9M views · YouTube · 46.6M subs · 2022-10

The Full Story of MrBeast

22.6M views · Colin and Samir · 1.6M subs · 2021-09

How MrBeast Grew His Channel

21.1M views · Curiosity Stream · 519k subs · 2022-03

Reacting To "The Rise Of Foltyn"

10.4M views · Foltyn · 13.8M subs · 2026-02 · 7.4x

MR. BEAST's SAD ORIGIN STORY... (Cartoon Animation)

9.3M views · GameToons · 12.8M subs · 2022-12

How @Naptural85 inspired a community of natural hair creators | #YouTubeBlack presents Flowers

8.1M views · YouTube · 46.6M subs · 2024-10

How Mr. Beast Became Successful on YouTube

6.8M views · PowerfulJRE · 21.2M subs · 2022-03

The MrBeast Member With Basically Zero Haters

6.7M views · SunnyV2 · 4.4M subs · 2024-08

Top of the last 12 months

Reacting To "The Rise Of Foltyn"

10.4M views · Foltyn · 13.8M subs · 2026-02 · 7.4x

The History Of Youtube Eras...

2.9M views · Joe Bartolozzi · 6.1M subs · 2026-07 · 1.1x

The Creator Behind Outdoor Anthony Has a Workday Unlike Most People’s

2.7M views · Business Insider · 10.6M subs · 2026-08 · 2.0x

@ldshadowlady created Shadowcraft as a teen. 15 years later, she's a Minecraft legend.

2.6M views · YouTube · 46.6M subs · 2026-10

The Man Who Broke YouTube By Accident

1.9M views · SkyBoi · 385k subs · 2026-02 · 2.8x

The YouTuber Who Became A Hollywood Superstar

1.3M views · Actoracle · 1.9k subs · 2026-04 · 2190.6x

The Actual Reason YouTube Started (Feat.@MrBeast)

1.1M views · Mr. Beat · 1.4M subs · 2026-04 · 5.2x

The Rise of Caylus

1.0M views · Mr. Eggcellent · 265k subs · 2025-12 · 3.9x

Workflow & systems (284 videos)

Top long-forms, all time

I learned a system for remembering everything

11.1M views · Matt D'Avella · 4.0M subs · 2022-08

How I Manage My Time - 10 Time Management Tips

5.8M views · Ali Abdaal · 6.7M subs · 2021-04

how to get started in notion *without losing your mind* | notion for beginners

4.4M views · Wesley Anna · 92k subs · 2023-01

HOW DO I MAKE MY VIDEOS ON YOUTUBE (FROM SCRIPTING TO EDITING)

1.7M views · Rachit Singh · 372k subs · 2023-05

Success Is Hard Until You Build Systems Like This

1.7M views · Ali Abdaal · 6.7M subs · 2026-02 · 7.5x

How I Manage my Time as a Doctor + YouTuber - 9 Time Management Tips

1.6M views · Ali Abdaal · 6.7M subs · 2019-07

How to Get Started with Notion (without losing your mind)

1.3M views · Jeff Su · 1.9M subs · 2024-02

This system makes creative work feel effortless

1.0M views · Lofi Cinema · 167k subs · 2025-07 · 12.0x

Top of the last 12 months

Success Is Hard Until You Build Systems Like This

1.7M views · Ali Abdaal · 6.7M subs · 2026-02 · 7.5x

why I switched to using Obsidian (as a former Notion user)

525k views · Reysu · 263k subs · 2025-11 · 5.7x

my media consumption system for CREATION! (digital gardening)

232k views · Mia's Digital Diary · 115k subs · 2026-08 · 3.6x

Full Notion Tutorial 2026 - Beginner To Master

208k views · Matthias Frank · 33k subs · 2026-01 · 29.5x

I Run 3 YouTube Channels Alone😱 Here's My Daily Routine

186k views · Hey Srishti · 4.5k subs · 2026-08 · 44.3x

creative intentions & systems - how I work

184k views · mickey galvin · 125k subs · 2026-04 · 9.2x

The Notion & Obsidian Era is DEAD (Use these Tools Instead)

170k views · Evan Burger · 4.5k subs · 2026-02 · 253.1x

Master 80% of Notion with this ONE Feature

164k views · Jeff Su · 1.9M subs · 2025-11 · 0.4x

Data from YouTube Data API, yt-dlp search, TubeLab, Google Trends, pulled 2026-10-27. Data figures are computed from the project's data files by the page builder; web facts are quoted from linked sources; planning estimates are labeled as assumptions.

TL;DR

The niche map: 23 lanes

Where your audience is vs what holds up

Where the creators with real channels comment

Reference channels (first 100 commenters on each of their 3 most-viewed long-forms of the last year)

Lanes

Lanes carried by one video

The channels whose audience you want

How the niche evolved

What the niche's 100k+ videos were about, by year (share of views)

Top videos per year (API search by views, re-filtered by real publish year)

Search interest peaks (Google Trends, monthly; YouTube search unless the set name starts with web)

What is winning right now

Small channels (under 100k subs) with a 100k+ long-form in the last year

New channels since 2024-01-01 with a 100k+ long-form in strategy, creator-economy, journey or behind-the-scenes lanes (channels based in the US, UK, Canada, Australia, Ireland or New Zealand; monetization and how-to titles and 6 hand-reviewed off-topic channels left out; 21 found)

Your bets, tested

What wins, what flops

Winner vs loser pairs (same topic, read by an agent from titles and thumbnails)

What winners share

What losers get wrong

Who is watching

Working creators and channel operators

Business owners, agency owners and marketers

AI workflow builders

Human-craft loyalists (anti-slop)

Creator-culture spectators

Beginners and small creators

Money seekers (MMO, faceless, side hustle)

Comment signals by lane (share of comments matching a phrase pattern)

What else the creator channels post, and how it does (vs their own usual; 848 channels with 30-95% niche titles)

What viewers say

What they ask for

Questions they keep asking

On AI

What they ask for

Questions they keep asking

On AI

What they ask for

Questions they keep asking

On AI

What they ask for

Questions they keep asking

On AI

What they ask for

Questions they keep asking

On AI

What they ask for

Questions they keep asking

On AI

What they ask for

Questions they keep asking

On AI

What they ask for

Questions they keep asking

On AI

Money in this niche

Rules of the road

Method and caveats

Raw research

Top long-forms, all time

Top of the last 12 months

Top long-forms, all time

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Top of the last 12 months

Top long-forms, all time

Top of the last 12 months

Top long-forms, all time